CBS To Distribute Via iTunes
The content can now be accessed from the iTunes Podcast Directory, as well as CBS Digital media sites, and will be highlighted in customized iTunes pages promoting the full offering of CBS podcasts for each respective CBS Digital Media property.
Other audio offerings include CBS's public affairs show, "Face The Nation;" "Survivor Live," which focuses on "Survivor: Guatemala;" the soap opera roundup "CBS Soapbox;" "NFL Hot Topic;" and "Fantasy Football: Roster Trends."
As is standard practice with podcasts, once users subscribe to a particular show, iTunes will automatically check to see when there are new episodes, and download them onto the users' computers, so they may then sync them to their iPods.
In his announcement, Kramer did not address the question on everyone's minds: When will CBS begin distributing more than audio content to Apple? The company, of course, just last week debuted a new iPod, which can play streaming video. On the same day, Apple's CEO Steve Jobs announced a deal with Disney to offer five of its premiere television shows, including "Lost" and "Desperate Housewives," through iTunes.
Recent Online Media Daily Articles
-
Gmail Hangouts Disable Google Voice May 20, 3:23 p.m.
Google's new version of Hangouts for Gmail eliminates Google Voice features. The move is frustrating heavy ... -
Digital Boost: Ziff Davis Acquires NetShelter May 20, 3:19 p.m.
Ziff Davis on Monday announced the acquisition of content network NetShelter from ad platform inPowered. Financial ... -
LikeableAds.com Launches, Focus on Social Media Ads May 20, 3:04 p.m.
To keep up with growing demand from Madison Avenue, the social marketing consultants at Likeable Media ... -
Yahoo To Ramp 'Native' Ads On Tumblr May 20, 1:37 p.m.
With its $1.1 billion acquisition of Tumblr, Yahoo on Monday made clear it plans to allow ... -
Gigya Improves Marketing, Adds 21 Social, Tech Partners May 20, 9:15 a.m.
Social services startup Gigya on Monday is expected to announce the addition of 21 social and ... -
Health/Wellness Shop Diversifies Into Happiness, Launches Platform To Fuel It May 20, 9:06 a.m.
The CementBloc, a spunky New York-based agency specializing in health and wellness marketing, is diversifying into ... -
Yahoo To Buy Tumblr For $1.1 Billion May 19, 7:26 p.m.
The Yahoo board has agreed to acquire popular blogging site Tumblr for $1.1 billion in cash, ... -
Weather.com Develops Real-Time Data Ad Targeting May 17, 5:12 p.m.
Weather.com has begun using audience segmentation data from Lotame to develop real-time targeting services based on ... -
MetroPCS Drops Challenge To Neutrality Rules May 17, 4:44 p.m.
T-Mobile's newly acquired MetroPCS withdrew its challenge to the Federal Communications Commission's net neutrality rules on ... -
'Geo-Conquesting' Drives Higher Mobile Click Rates May 17, 3:56 p.m.
The practice of conquesting -- running advertising for a brand or product near editorial content about ...
Be the first to comment on "CBS To Distribute Via iTunes"
Leave a Comment