• by Larissa Faw , August 28, 2020

The Martin Agency is appointing Helena Berhane as senior strategist to help develop cross-cultural strategies for clients including Old Navy. Her multicultural background--she is a first-generation Ethiopian-Eritrean born in Sweden raised Chicago--serves as an additional asset to provide the agency with unique solutions that benefit its client roster.

Berhane previously spent time at an Omnicon multicultural agency and has worked with brands such as Nissan, Denny’s and State Farm.