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Kraft Sued Over Contents Of Guacamole Dip

A Los Angeles woman sued Kraft yesterday, alleging that it commits fraud by calling its dip "guacamole." Her lawyer says suits against other purveyors of "fake guacamole" could be filed soon. Unlike peanut butter, which by law must contain at least 90% peanuts, the Food and Drug Administration has no legal standard mandating how much avocado should be in guacamole.

The guacamole sold by Kraft Foods Inc., one of the best-selling avocado dips in the nation, includes modified food starch, hefty amounts of coconut and soybean oils, and a dose of food coloring--but less than 2% avocado, according to the fine print on the label.

A Kraft spokeswoman said most people understood the dip isn't made from avocado, adding that the company was changing its label to make it clearer that it was selling guacamole-flavored dip.

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