MapQuest Enhances 'Send to Cell' Service
by Karlene Lukovitz,
Mar 27, 2007, 6:00 AM
MapQuest has launched upgrades to its free "Send to Cell" services that allow users to create driving directions and maps on their desktops or laptops and send them to any Web-enabled cell phone.
Once directions or maps are created on a computer, users click on a Send to Cell link. The information, which is "right-sized" for cell screens, is accessed on mobile devices via a text message containing a URL link. The service is available on several major carriers at mapquest.com.
The enhancements are part of MapQuest's ongoing integration of its desktop and wireless services.
"This is another great convenience," says spokesperson Dori Salcido. "Too often, people print out maps and directions, and realize after they're on the road that they've left the directions on their desks."
MapQuest is not supporting the enhancement with advertising at this time, but is "looking into it," according to Salcido.
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