• Associated Press via Yahoo, Tuesday, February 12, 2008 11:15 AM

U.S. TV broadcasters look to Britain for fresh programming ideas, with both NBC and ABC competing to adapt BBC reality series "Who Do You Think You Are?" Meanwhile, the Peacock Network is adapting British car-culture series "Top Gear," along with reality show "The Baby Borrowers." And David E. Kelley is making a pilot for ABC based on British series "Life on Mars," that stars a "politically incorrect" cop who works with a time-traveler.

The U.K.'s ITV is also gearing up for a big presentation to the U.S. market, and independent production companies in Britain are in talks to send their shows Stateside. "If it works in the U.K., more than likely it will work here if we do our job right," says Craig Plestis, head of NBC's alternative programming. "Very rarely has something been gangbusters over there that hasn't really worked over here."

Of course, this isn't the first British Invasion of our airwaves: Norman Lear used a BBC sitcom named "Till Death Us Do Part" as the inspiration for "All in the Family."

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