Hallmark Checks Into Hotel Networks
May 28, 2008, 7:30 AM
Beginning June 1, Hallmark Channel will be featured on Hotel Networks channel lineups in various upscale properties, including The Doral in Miami, the Peninsula in New York and the Copley Plaza in Boston. Also, chains such as Hilton, Grand Hyatt and Westin will get the service. The 360,000 rooms will deliver an average of over 8 million unique potential viewers per month, based on projected room occupancy rates.