News Brief
Advertisers Form DTV Group
Jul 29, 2008, 7:30 AM
To ready for the digital transition, various ad groups have formed a coalition to keep the industry abreast of all changes. The American Association of Advertising Agencies (AAAA), the Association of National Advertisers (ANA), the National Association of Broadcasters (NAB) and the Television Bureau of Advertising (TVB) are working for an easy switch to digital come February.
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