- Toyota Does BuzzFeed Takeover For Prius C
Marketing Daily, Karl Greenberg - Monday, April 30, 2012
On Monday, BuzzFeed ran a Prius c-themed homepage takeover, the first su ...
- Nespresso First-Ever U.S. Television Campaign
Marketing Daily, Karl Greenberg - Monday, April 30, 2012
The division of Nestle is doing its first-ever TV ad campaign ...
- Ohio Lags In Tourism Marketing
Around the Net In Brand Marketing, Karl Greenberg - Monday, April 30, 2012
Pure Michigan is powered by a $27.4 million state tourism budget ...
- New Wheels For Hyundai Brass?
Around the Net In Brand Marketing, Karl Greenberg - Monday, April 30, 2012
General Motors Co., the world's largest automaker, will begin selling the Chevrol ...
- Nutella Settles Lawsuit For Misleading Ads
Around the Net In Brand Marketing, Karl Greenberg - Monday, April 30, 2012
Ferrero has settled a consumer lawsuit arguing it has positioned its Nutel ...
- TV Ads Linked To Unhealthy Diets
Around the Net In Brand Marketing, Karl Greenberg - Monday, April 30, 2012
A new study says fast food and alcohol advertising on television h ...
- Next: Ads On NBA Jerseys?
Around the Net In Brand Marketing, Karl Greenberg - Monday, April 30, 2012
The NBA is mulling allowing ads on players' jerseys. Right now ni ...
- Sexy Ads In India?
Around the Net In Brand Marketing, Karl Greenberg - Monday, April 30, 2012
How things have changed in India. In the 1990s, many women we ...
- Study Finds Gen Y Responds To App Ads
Marketing Daily, Karl Greenberg - Friday, April 27, 2012
The study found that adults 25-34 are more likely to value t ...
- Industry Posts A Strong First Quarter
Marketing Daily, Karl Greenberg - Friday, April 27, 2012
General Motors' largest division, Chevrolet, sold 1.18 million vehicles worldwide, a 6. ...
- A-B InBev Global CMO Steps Down
Around the Net In Brand Marketing, Karl Greenberg - Friday, April 27, 2012
Anheuser-Busch InBev Global Chief Marketing Officer Chris Burggraeve has stepped down a ...
- 10 Sassy Brands On Social Media
Around the Net In Brand Marketing, Karl Greenberg - Friday, April 27, 2012
Want to stand out? You have to create social media buzz. He ...
- Unilever Reports Sales Up Nearly 12%
Around the Net In Brand Marketing, Karl Greenberg - Friday, April 27, 2012
Unilever global sales were up by 11.9% to 12.1 billion euros ...
- No, You Aren't Seeing Double...
Around the Net In Brand Marketing, Karl Greenberg - Friday, April 27, 2012
Paul Eisenstein knows a lot more about this side of things th ...
- Celluloid Needs Marketing, Too...
Around the Net In Brand Marketing, Karl Greenberg - Friday, April 27, 2012
Lionsgate acquired Summit Entertainment (which did the "Twilight" movies) and is keepi ...
- Lego Names Fogle Brand Ambassador
Around the Net In Brand Marketing, Karl Greenberg - Friday, April 27, 2012
Lego has named UK TV presenter and adventurer Ben Fogle as i ...
- Growing Interest In Auto Connectivity, Autonomy
Marketing Daily, Karl Greenberg - Thursday, April 26, 2012
The 2012 U.S. Automotive Emerging Technologies Study suggests that, while safety ...
- NBA Launches 7th NBA Nation Tour
Marketing Daily, Karl Greenberg - Thursday, April 26, 2012
The NBA is in its seventh season of its mobile grassroots basketba ...
- Burger King To Go Cage-Free
Around the Net In Brand Marketing, Karl Greenberg - Thursday, April 26, 2012
Burger King will stop using suppliers who put chickens and pigs ...
- Mirror Neurons And Marketing
Around the Net In Brand Marketing, Karl Greenberg - Thursday, April 26, 2012
This fascinating blog post by Jacob Braude explains how a certain neur ...
- Brand USA, By Roseanne Cash, JWT
Around the Net In Brand Marketing, Karl Greenberg - Thursday, April 26, 2012
Check out this new TV spot for the United States of Americ ...
- ...And Just North Dakota
Around the Net In Brand Marketing, Karl Greenberg - Thursday, April 26, 2012
North Dakota's tourism industry grew by $927 million after the launch ...
- Dan Marino Becomes AARP Spokesman
Around the Net In Brand Marketing, Karl Greenberg - Thursday, April 26, 2012
Hall of Fame quarterback Dan Marino, who passed for 420 touchdowns duri ...
- Mission Athletecare's New Sports Product Tackles Overheating
Around the Net In Brand Marketing, Karl Greenberg - Thursday, April 26, 2012
The EnduraCool Instant Cooling Towel is being described as a towel ma ...
- TrueCar.com Spotlights Female Auto Racers
Marketing Daily, Karl Greenberg - Wednesday, April 25, 2012
Internet consumer auto pricing and research company TrueCar, Inc. is reaching o ...
- P&G's Tide Goes Long For The NFL
Marketing Daily, Karl Greenberg - Wednesday, April 25, 2012
P&G's two-year-old corporate-level association with the league involves several brands, but Ti ...
- Everyday Noble Clothing Launches Facebook Effort
Marketing Daily, Karl Greenberg - Wednesday, April 25, 2012
Everyday Noble Clothing, an upstart streetwear clothing brand, is announcing a four-mon ...
- Walmart Responds To 'Times' Article
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, April 25, 2012
In response to the New York Times article about compliance with t ...
- Walmart Creates Compliance Position
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, April 25, 2012
Wal-Mart Stores is creating a new global compliance officer position following repor ...
- Will New BlackBerry Curve Help RIM In India?
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, April 25, 2012
Blogger Allison Schiff culls different news reports on whether the new Cur ...