- 2008 Online Predictions Galore: Take Your Pick
Online Media Daily, Karlene Lukovitz - Wednesday, December 26, 2007
Yes, it's that time of year, when visions of the New Ye ...
- Holiday Sales: Department Store, Intimate Apparel Sites Most Robust; Home, Apparel Sites Weaker
Online Media Daily, Karlene Lukovitz - Wednesday, December 19, 2007
Although the mortgage crisis isn't helping, the initial holiday stats for onli ...
- Ascentium Acquires miller.whiterunkle
Online Media Daily, Karlene Lukovitz - Tuesday, December 18, 2007
Interactive marketing and technology consultancy Ascentium Corp. yesterday announced that it h ...
- Webkinz Takes Heat For Taking Advertising
Online Media Daily, Karlene Lukovitz - Friday, December 14, 2007
Can The Campaign for a Commercial-Free Childhood pressure Ganz into not taki ...
- Quiznos Serves Up Hot Loyalty-Building Programs
Marketing Daily, Karlene Lukovitz - Thursday, December 13, 2007
[Restaurants] Fun is clearly a key element of the efforts' success. A ...
- Live from the Email Summit: Quiznos Serves Hot Loyalty-Building Programs
Online Media Daily, Karlene Lukovitz - Thursday, December 13, 2007
PARK CITY, Utah -- Talk about an extensive menu: Quiznos seems ...
- Live from the Email Summit: The 'Green' Results of E-Fulfillment
Online Media Daily, Karlene Lukovitz - Wednesday, December 12, 2007
PARK CITY, Utah -- The benefits of e-mail can be green ...
- Best Tech Advice, in a Nutshell
Show Daily, Karlene Lukovitz - Wednesday, December 12, 2007
How the heck do companies decide on a tech solution these day ...
- The Tech Solutions Breakdown
Show Daily, Karlene Lukovitz - Wednesday, December 12, 2007
Who's using what when it comes to tech solutions? Moderator David Bake ...
- The Truth About Hosted Solutions
Show Daily, Karlene Lukovitz - Wednesday, December 12, 2007
True or false: Hosted solutions will never give you the control y ...
- Quiznos Serves Up Hot Loyalty-Building Programs
Show Daily, Karlene Lukovitz - Wednesday, December 12, 2007
Talk about an extensive menu: Quiznos seems to have tried just abo ...
- OMMA Announces 2007 Agency of the Year Winners
Online Media Daily, Karlene Lukovitz - Monday, December 10, 2007
MediaPost's OMMA, the magazine of online media, marketing and advertising, has announc ...
- Live From The Email Summit: JupiterResearch Previews Email Projections
Online Media Daily, Karlene Lukovitz - Tuesday, December 11, 2007
PARK CITY, UTAH -- JupiterResearch Vice President David Daniels gave Email Insid ...
- More Evidence that Short-Term Metrics Can Be Misleading
Show Daily, Karlene Lukovitz - Tuesday, December 11, 2007
The immediacy of email marketing may make it tempting for companies ...
- Quick Poll: Key Email Marketing Factors Look Positive for '08
Show Daily, Karlene Lukovitz - Tuesday, December 11, 2007
Judging from attendee and speaker responses to a quick poll conducted ...
- e-Fulfillment Proves a Boon for Fidelity
Show Daily, Karlene Lukovitz - Tuesday, December 11, 2007
No doubt about it: Highly regulated financial services companies have traditionally generat ...
- What Would It Take to Make You AGREE to Watch Political Ads?
Show Daily, Karlene Lukovitz - Monday, December 10, 2007
Most of us would probably rather be sent into a dungeon wi ...
- Physical Symptoms No. 1 Usage Driver for Health Sites
Marketing Daily, Karlene Lukovitz - Tuesday, November 27, 2007
[Pharma] "Again, we found that when it comes to branded sites, la ...
- Airport Security Regulations Create Growing Opportunities
Marketing Daily, Karlene Lukovitz - Monday, November 19, 2007
[Packaged Goods] Glad and competitor Hefty, in particular, have seized the brand-buildi ...
- Frederick's Teasing Customers with First Celeb Catalog Cover
Marketing Daily, Karlene Lukovitz - Thursday, November 15, 2007
[Retail] The celeb angle, and "the undeniable consumer appeal" of Dita V ...
- Brand Extensions: Logical, Puzzling Or Hopelessly Out There
Marketing Daily, Karlene Lukovitz - Friday, November 9, 2007
[Trends] "One of the big mistakes companies fall into is confusing ...
- Evangelicals More Diverse Than Might Be Assumed
Marketing Daily, Karlene Lukovitz - Wednesday, November 7, 2007
[Research] As with other consumer segments, a close look at Evangelicals revea ...
- Clorox Will Take 'Hands Off' Approach to Burt's Bees
Marketing Daily, Karlene Lukovitz - Friday, November 2, 2007
[Packaged Goods] The approach confirms Clorox's savvy as a marketer, says Kli ...
- Marketers Respond to 'Global Dump Soda Campaign'
Marketing Daily, Karlene Lukovitz - Wednesday, October 31, 2007
[Beverages] The effort kicked off at the Consumers International Congress taking pla ...
- Online Search Can Be Powerful for CPG Branding
Marketing Daily, Karlene Lukovitz - Friday, October 26, 2007
[Research] The comScore study found that a majority of U.S. consumers visit ...
- Consumer Preferences Vary Among Gay/Lesbian Segments
Marketing Daily, Karlene Lukovitz - Wednesday, October 24, 2007
[Research] As far as advertising goes, Dodge Caliber's "Too Tough Fairy" sp ...
- Nestlé's Sales Up 9%; Price Hikes Offset Cost Increases
Marketing Daily, Karlene Lukovitz - Friday, October 19, 2007
[Food] Despite sharp increases in the costs of raw materials--particularly milk a ...
- Marketers Generally Support New DMA Mailer Guidelines
Marketing Daily, Karlene Lukovitz - Thursday, October 18, 2007
[Industry] "We're in an age where consumers have lots of control, a ...
- Boomers More Likely To Vote, Less Likely To See Selves As Liberal
Marketing Daily, Karlene Lukovitz - Friday, October 12, 2007
[Research] Over half--55%--of those born between 1946 and 1964 report that th ...
- 'Storyline' Product Placements Gaining On Cable
Marketing Daily, Karlene Lukovitz - Friday, October 5, 2007
[Trend] "Storyline placements are growing as the industry becomes more sophisticated abo ...