- Banks Seek Reinvention Via Social Media
Marketing Daily, Tanya Gazdik - Wednesday, February 29, 2012
Some banks and other financial services firms are using social media ...
- Fidelity Digital Campaign Aims To Provoke Thought
Marketing Daily, Tanya Gazdik - Tuesday, February 28, 2012
Fidelity Investments is focusing on thought-provoking insights generated by the firm's equit ...
- Bank Customers Defect Due To Fees, Poor Service
Marketing Daily, Tanya Gazdik - Monday, February 27, 2012
Fees are the main reason customers shop for a new primary ban ...
- Allstate CMO LaNeve Resigns
Marketing Daily, Tanya Gazdik - Monday, February 27, 2012
Mark LaNeve, Allstate Corp. senior executive vice president, agency operations and chi ...
- Fifth Third Bank Focuses On Curiosity
Marketing Daily, Tanya Gazdik - Sunday, February 26, 2012
The campaign -- which is the first work from agency Leo Burnet ...
- Shell Brings Back WINsdays Promo
Marketing Daily, Tanya Gazdik - Thursday, February 23, 2012
Shell is offering consumers a chance to save money on their fu ...
- Verizon Targets Young Professionals
Marketing Daily, Tanya Gazdik - Thursday, February 23, 2012
Verizon is targeting what it calls "trend-setting young professionals" who live ...
- JetBlue, Kaboom Partner For 12th Playground
Marketing Daily, Tanya Gazdik - Tuesday, February 21, 2012
JetBlue Airways is inviting customers to vote on the next Kaboom playgrou ...
- JetBlue Plane Wears Red Sox Colors
Marketing Daily, Tanya Gazdik - Saturday, February 11, 2012
JetBlue has been the official airline of the Boston Red Sox sin ...
- Continental Pushes Past Southwest In Customer Loyalty
Marketing Daily, Tanya Gazdik - Thursday, February 9, 2012
This week, "Marketing Daily" brings you exclusive coverage of the Brand Ke ...
- Corona Supports Cancer Research With Promo
Marketing Daily, Tanya Gazdik - Thursday, February 9, 2012
Coinciding with the college basketball tournament in March, patrons at thousands ...
- Bud Light Enlists Weego To Continue Buzz
Marketing Daily, Tanya Gazdik - Tuesday, February 7, 2012
Bud Light's Facebook page explains how "once just looking for an owne ...
- JetBlue Redesigns Site, Launches IPhone App
Marketing Daily, Tanya Gazdik - Monday, February 6, 2012
The sites use "smart" technology to personalize and simplify the customer experienc ...
- Subaru Returns With A New Pack Of Dogs
Marketing Daily, Tanya Gazdik - Monday, February 6, 2012
When Super Bowl playes take the field on Feb. 5, Subaru owne ...
- Citgo Continues 'Fueling Good' Program
Marketing Daily, Tanya Gazdik - Thursday, February 2, 2012
Houston-based Citgo is awarding Florida-based Canine Castaways, Inc. with $5,000 in Cit ...
- Bud, Bud Light Headline A-B's Super Bowl Lineup
Marketing Daily, Tanya Gazdik - Thursday, February 2, 2012
Anheuser-Busch will debut four-and-a-half minutes of new creative during the Super Bo ...
- Starwood Offers New Loyalty Benefits
Marketing Daily, Tanya Gazdik - Wednesday, February 1, 2012
Starwood Hotels & Resorts Worldwide is increasing the benefits available to membe ...