- Keeping Up As 'Real-Time' Data Changes
Around the Net in Real-Time, Tyler Loechner - Wednesday, July 31, 2013
ClickZ wrote an article today asking, "Who cares about real-time data anyway ...
- JellyFish To Invest In RTB Trading Desk After Loan From Barclays
Around the Net in Real-Time, Tyler Loechner - Wednesday, July 31, 2013
The Drum has reported that the JellyFish Group is set to inve ...
- Defining Deal ID; LiveRail Adds The Method For Private Marketplaces
Real-Time Daily, Tyler Loechner - Wednesday, July 31, 2013
Online video ad exchange LiveRail this morning announced the addition of De ...
- Krux, AdzCentral Partner To Bring DMP To APAC Region
Real-Time Daily, Tyler Loechner - Wednesday, July 31, 2013
Data management platform (DMP) Krux has partnered with AdzCentral to give markete ...
- PubMatic's Jonas On Why Programmatic Is Taking Off: 'The Demand'
Real-Time Daily, Tyler Loechner - Wednesday, July 31, 2013
Sales-side platform provider PubMatic recently announced that the company generated more th ...
- Real-Time Game Marketing Platform Adds Push Notifications
Around the Net in Real-Time, Tyler Loechner - Tuesday, July 30, 2013
AllThingsD reported today that PlayHaven, a real-time game marketing platform, will a ...
- Kontera Adds Content Discovery Tool To Marketing Platform
Real-Time Daily, Tyler Loechner - Tuesday, July 30, 2013
Kontera, a content marketing platform, today added a self-serve content discovery to ...
- Tremor Video Removes In-Banner Video Ads
Real-Time Daily, Tyler Loechner - Tuesday, July 30, 2013
Tremor Video, a video advertising solutions provider, today announced that it ...
- Real-Time With Chris Paul, Vivaki's GM of AOD, On New Hires
RTBlog, Tyler Loechner - Tuesday, July 30, 2013
In Publicis news that doesn't have to do with the Omnicom merge ...
- Programmatic Patience
Around the Net in Real-Time, Tyler Loechner - Monday, July 29, 2013
In an interview with Beet.TV, VivaKi's Kurt Unkel, VP of products a ...
- Turn Pits Man Vs. Machine, Machine Wins
Around the Net in Real-Time, Tyler Loechner - Monday, July 29, 2013
In a company blog post, Turn revealed the results of a m ...
- How Publishers View Programmatic Video
Around the Net in Real-Time, Tyler Loechner - Monday, July 29, 2013
LiveRail has posted a video of a panel discussing programmatic video fr ...
- How PubliCom's Stack Stacks Up
Real-Time Daily, Tyler Loechner, Joe Mandese - Monday, July 29, 2013
Lost in all the noise surrounding the Publicis and Omnicom merger ...
- What It Takes To Be A 'Modern Marketer' (Hint: Not Much)
RTBlog, Tyler Loechner - Monday, July 29, 2013
By the looks of it, the world of advertising is no long ...
- Catch-22: More Automation Calls For More Humans
Around the Net in Real-Time, Tyler Loechner - Friday, July 26, 2013
ClickZ recently published a Q&A with Myles Younger, head of marketing a ...
- Facebook's Sheryl Sandberg: FBX Is 'Very Small'
Around the Net in Real-Time, Tyler Loechner - Friday, July 26, 2013
Business Insider reported that on the recent Facebook earnings call, Cantor Fitzgerald ...
- RTE To Sell 'Nearly 100%' Of Digital Video Inventory On Adap.tv
Real-Time Daily, Tyler Loechner - Friday, July 26, 2013
RT (not to be confused with RTB) today announced a partnership wi ...
- 'There Is No Ideal Balance' Between Humans And Machines; Real-Time With SiteScout's CEO Paul Mokbel
RTBlog, Tyler Loechner - Friday, July 26, 2013
RTM Daily had the chance to interview Paul Mokbel, CEO of SiteScou ...
- Gradient X, Shift Partner To Mix Mobile And Social Programmatic
Around the Net in Real-Time, Tyler Loechner - Thursday, July 25, 2013
Forbes reported that mobile programmatic marketing platform Gradient X has partnered wi ...
- Nine Benefits Of RTB For Buyers, Publishers, And Exchanges
Around the Net in Real-Time, Tyler Loechner - Thursday, July 25, 2013
Adotas today spelled out nine benefits of real-time bidding (RTB) - thr ...
- SteelHouse Platform Now Finds 'Like-Minded' Consumers In Real-Time
Real-Time Daily, Tyler Loechner - Thursday, July 25, 2013
Marketing technology company SteelHouse today announced that "look-alike targeting capabilities" have be ...
- Adsmobi, Smaato Programmatic Teams Combine
Real-Time Daily, Tyler Loechner - Thursday, July 25, 2013
Smaato, a mobile real-time bidding (RTB) exchange and mobile supply-side platform (SSP ...
- Marching To The Beat Of OMMA RTB
Real-Time Daily, Tyler Loechner - Thursday, July 25, 2013
Several MediaPost reporters were on the beat today covering OMMA RTB ...
- Kellogg's Planning To Extend EU RTB Activity
Around the Net in Real-Time, Tyler Loechner - Wednesday, July 24, 2013
According to The Drum, "Kellogg's is preparing to extend programmatic buying ...
- 'Seinfeld' Capitalizes On Royal Baby Name
Raw, Tyler Loechner - Wednesday, July 24, 2013
The royal baby has a name - George Alexander Louis. If y ...
- French Trading Desk To Double Down On Programmatic Video, Partners With TubeMogul
Real-Time Daily, Tyler Loechner - Wednesday, July 24, 2013
Even overseas, more and more advertisers are seeing the benefits of applyi ...
- Krux Opens London Office, Adds Three New Clients
Real-Time Daily, Tyler Loechner - Wednesday, July 24, 2013
Data management platform (DMP) provider Krux today announced the opening of ...
- Dealer.com Unveils Unified Advertising Exchange
Real-Time Daily, Tyler Loechner - Wednesday, July 24, 2013
Dealer.com, a provider of marketing and operations software for the automotive industr ...
- Efficiencies Will Happen In RTB First
Show Daily, Tyler Loechner - Wednesday, July 24, 2013
Speaking at OMMA DDM in LA today, Andy Terentjev, senior director, comScor ...
- AOL Networks' Seth Demsey On Programmatic
Around the Net in Real-Time, Tyler Loechner - Tuesday, July 23, 2013
Adotas ran a Q&A with AOL Networks' SVP, Global Advertising Products a ...