Dealer.com Unveils Unified Advertising Exchange

  • July 24, 2013

Dealer.com, a provider of marketing and operations software for the automotive industry, today announced that it has combined its digital advertising products into one offering. They are calling their consolidated offering the Unified Advertising Exchange (UAX). According to the release, the UAX "leverages [Dealer.com's] retargeting, paid search, display and social advertising tools, with real-time bidding technology…" for cross-channel campaigns. 

A Dealer.com representative was not immediately available for additional comment. More information about the UAX can be found on Dealer.com.

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