DAISY WHITNEY
President, Daisy Whitney

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  • Rev'd Up Revenue
    The Internet has made it possible for anyone to distribute video the ...
  • VOD Ads No Longer DOA, Operators Embrace Dynamic Insertion
    Advertisers have experimented with video-on-demand content for the last few years, b ...
  • Stage Page Views
    Broadway is more than just the heart of New York City. It ...
  • Small Reader, Big Content
    In the market for one more cool gadget? Sony is gearing ...
  • Titanic Changes
    Despite all the fancy remote control buttons, figuring out what’s on ...
  • Wheel-Time Ads
    Cereal makers, deodorant peddlers, and paper towel sellers have faced the dilem ...
  • User-Generated Content Gets Tamed
    Why should kids with cell phone cameras be the only ones w ...
  • Doing It for Themselves
    It seems that a network can live on video-on-demand alone. ...
  • Shaving the Campaign
    Late last year, Philips Norelco conducted its first cross-media marketing mix stud ...
  • Ad-free VOD
    Consumers would rather watch ads in video-on-demand content than pay $1.99 ...
  • It Takes All Kinds
    Media companies are going gaga over multiplatform programming, but no one h ...
  • Veoh My!
    Now that the Internet has given your neighbor and her video came ...
  • Pod Spots
    Games network GSN has long had interactivity as its calling card. N ...
  • In VOD We Trust
    Do ads placed within video-on-demand programming actually work? Many marketers have invest ...
  • The Download Down-Low
    The industry has struggled to unlock itunes metrics, but Internet marketing fi ...
  • Talent Search Goes Online
    As you've probably realized by now, the Internet has turned traditional ...
  • Cable On Demand
    Imagine this: Cat lovers see commercials for cat food and dog owne ...
  • Goosing the Podcast Model
    The video iPod is the hottest new distribution venue for shows li ...
  • Shopping for a Home
    In the same way the Internet roiled the travel industry, it's eyei ...
  • Behind the Numbers: The Inevitable Growth of Local
    When the back door gets stuck and you need to change t ...