Friday, December 28, 2012


by Karl Greenberg
This season, Los Angeles advertising agency RPA has raised more than $92,000 for United Way for the I Have a Dream Foundation. The agency ran an online auction called RPA Bay and a 6th annual RPA hosted live auction with proceeds going to the I Have a Dream Foundation. They could also take part in a "Pay It Forward" program. Read the whole story »
by Aaron Baar
The Grammy Awards are nearly six weeks away, but it's never too soon to begin promoting (and building buzz) for the event. The Recording Academy, which puts on the awards, has launched a social trivia game (running through Jan. 29) titled "Get Me to the Grammy's," that will award players with seven weekly prizes from each of the Grammy's six participating partners (Delta Airlines, Harman, Hilton Hotels & Resorts, Hitlab, MasterCard and Procter & Gamble). The grand prize will feature two tickets to the award show on Feb. 10 in Los Angeles. Read the whole story »
by Tyler Loechner
Los Angeles-based Real Web Marketing, a web site marketing company, this week finished designing three new web sites for California DanceArts and the California Contemporary Ballet. Read the whole story »
by Laurie Sullivan
The Internet Corporation for Assigned Names and Numbers (ICANN) held a lottery in Los Angeles last week to decide on which of the proposed new top-level domain names will become the first to go live. Among the banks, media companies and Internet companies, Google applied for 101 and Amazon, 76. There were more than 900 applications for generic names like shop, news, music, and movies. The organization released the application list in June. Read the whole story »
AROUND THE NET
GoDaddy Teases Super Bowl Spot NYSportsJournalism.com
Danica Patrick will be back, it is being filmed in Los Angeles and it supports .CO, but the company known for revealing news only a bit at a time is not telling much else. Read the whole story »