It’s (almost) the most wonderful time of the year, and so many companies are set to launch new holiday advertising campaigns and websites that it’s hard to keep up with them all.. To recap some of this week’s highlights: MSN TV targets older Americans in a $5 million holiday campaign, Coke gets creative with their own cans and a special rendition of “Deck the Halls” in a new spot per McCann/NY, and AccuWeather.com is preparing for winter with a new website. Find out about these new campaigns and others you may have missed in this week’s edition of “Out to ...» 0 Comments
Every week new ad campaigns and websites are launched, and it’s hard to keep up with them all. This week Sony Entertainment and Pepsi announced plans for a global campaign to begin next summer, Internet search engines are making some bold statements in creative places, and advertisers like Kmart, and Sharp gear up for the Holiday Season. Find out about these campaigns and others you may have missed in this week’s edition of “Out to Launch.”» 0 Comments
Every week new ad campaigns and websites are launched, and it’s hard to keep up with them all. Just this week the Jim Henson Company and MasterCard announced that the Muppets will star in the latest rendition of the “Priceless” campaign, Celine Dion signed an agreement with DaimlerChrysler to appear in advertisements for two years, and the women’s fashion store, Spiegel, has redesigned their website. Here are some highlights of these and other new campaigns.» 0 Comments
Amy Corr is managing editor, online newsletters for MediaPost. She can be reached at firstname.lastname@example.org.