- Gore Launching $300 Million Green Campaign
Around the Net In Brand Marketing, Thom Forbes - Monday, March 31, 2008
A three-year, $300 million ad campaign highlighting the extent to which American ...
- BA Yanks Ads After Terminal Embarrassment
Around the Net In Media, William Spain - Monday, March 31, 2008
In a major embarrassment for British Airways, the carrier has pulled ...
- Think Outside The Swimsuit
Creative Media Blog, Amy Corr - Monday, March 31, 2008
Get your mind out of the gutter. This interactive campaign coincided wi ...
- Campaign Analysis: Adobe's 'Flash On'
MediaDailyNews, David Rittenhouse - Monday, March 31, 2008
Adobe's Flash On is moving from being a standard of Web interactivi ...
- Ad Legend Hal Riney, Dead At 75 - Gave Us Ronald Reagan, David Verklin
MediaDailyNews, Joe Mandese - Wednesday, March 26, 2008
Hal Riney, the San Francisco-based ad executive who built and sold h ...
- Out to Launch
Out to Launch, Amy Corr - Wednesday, March 26, 2008
Clearasil users rub cheeks. Croquet players and bandleaders drink 10 Cane Ru ...
- Products Play Off Presidential Campaigns Early And Often
Around the Net In Brand Marketing, Thom Forbes - Monday, March 24, 2008
Marketing executives say the breadth of products and services that are tryi ...
- New Balance To Triple Ad Spend
Around the Net In Media, William Spain - Monday, March 24, 2008
Sneaker maker New Balance is readying a new ad effort themed "LOVE/hat ...
- Ad Trashes McCain On Support For Airbus
Around the Net In Media, William Spain - Monday, March 24, 2008
A progressive group has rolled out a new ad that takes presumpti ...
- Tiger Goes To The Moon For Gatorade
Around the Net In Media, William Spain - Monday, March 24, 2008
Gatorade is launching a new "Tiger" line named after golfer Tiger Wood ...
- This Dry Fog Brought To You By...
Creative Media Blog, Amy Corr - Monday, March 24, 2008
The latest ad medium to cross my desk comes in the fo ...
- New Balance Ups Ad Spend;, Wants Young Consumers
Around the Net In Brand Marketing, Thom Forbes - Friday, March 21, 2008
New Balance has been an anomaly in the sneaker world for year ...
- Carey, Santana Sing Macy's Praises In Campaign
Around the Net In Brand Marketing, Thom Forbes - Thursday, March 20, 2008
Singer/songwriter Mariah Carey will be pitching her fragrance line "M by Mari ...
- New Spots For Deere From GSD&M
Around the Net In Media, William Spain - Thursday, March 20, 2008
GSD&M's Idea City has rolled out its first new campaign for Jo ...
- Out to Launch
Out to Launch, Amy Corr - Wednesday, March 19, 2008
Milk is all you need when PMS turns you into a witc ...
- ING Has "Your Number"
Around the Net In Media, William Spain - Tuesday, March 18, 2008
ING, a Netherlands-based financial-services company known in the United States largely f ...
- Air Force Defends Ads Against Illegal Lobbying Inquiry
Around the Net In Media, William Spain - Tuesday, March 18, 2008
Some lawmakers are questioning the Air Force's new "Above All" campaign th ...
- Chuck Porter Endorses Hilary, And McCann, And All The Rest Of Them (Except Romney)
Show Daily, Joe Mandese - Tuesday, March 18, 2008
Most people look at Campaign '08 in terms of the influence ...
- Calvin Signs Eva Mendes To Underwear Deal
Around the Net In Brand Marketing, Thom Forbes - Monday, March 17, 2008
Eva Mendes--the Cuban-American actress who is known for her roles in movi ...
- "Retro" Approach In Pontiac Ads
Around the Net In Media, William Spain - Monday, March 17, 2008
...
- Utah Beaks New Tourism Campaign
Around the Net In Media, William Spain - Monday, March 17, 2008
...
- "Non-Uniform" Ads Break For Kenneth Cole
Around the Net In Media, William Spain - Monday, March 17, 2008
Kenneth Cole, although keeping with its traditional approach to advertising, has ...
- State Farm Takes A Cue From The Competition
Around the Net In Media, William Spain - Monday, March 17, 2008
The final campaign overseen by late DDB, Chicago creative chief Paul Till ...
- Who Doesn't Love The Smell Of Burnt Rubber?
Creative Media Blog, Amy Corr - Monday, March 17, 2008
Burnt rubber is the scent loved only by NASCAR drivers, fans a ...
- Welcome To The Development Hamper
Online Spin, Seana Mulcahy - Monday, March 17, 2008
If you are reading this, you either work at an ad agenc ...
- New Vegas Ads: Whatever Happens, Please Stay Here
Around the Net In Media, William Spain - Friday, March 14, 2008
Nevada tourism is rolling out a $12 million ad campaign to lu ...
- Revlon Focuses On Core Brand After Vital Radiance Flop
Around the Net In Brand Marketing, Thom Forbes - Thursday, March 13, 2008
Revlon is counting on a flurry of new products and glamorous advertisi ...
- Ohio Ad Lesson: Negative Campaigns Can Work
Around the Net In Media, William Spain - Thursday, March 13, 2008
With the next big Democratic primary set for Pennsylvania next month, ...
- Ford Caves To Pressure Group; Pulls Ads From Gay Media
Around the Net In Media, William Spain - Thursday, March 13, 2008
The American Family Association has called off a two-year boycott of Fo ...
- Betty Crocker Launching New Icing
Around the Net In Brand Marketing, Thom Forbes - Wednesday, March 12, 2008
Betty Crocker is rolling out Decorating Cookie Icing, which it touts ...