- Michigan Likely To Cancel Winter Ads
Marketing Daily, - Tuesday, November 30, 2010
The Pure Michigan promotion budget for the 2011 fiscal year has be ...
- PediaCare Launches Campaign To Grab Share
Marketing Daily, - Tuesday, November 30, 2010
The ads have a handheld camera motif meant to evoke home movie ...
- Lemons For Lemonade: Oil From BP Spill Used For Art To Aid Affected
Creative Media Blog, Amy Corr - Monday, November 29, 2010
Happiness Brussels sent two creatives on a journey to Grand Isle, L ...
- Hyundai Holiday Push Taps YouTube Sensations
Marketing Daily, Karl Greenberg - Thursday, November 25, 2010
The spots look like they were shot in the duo's own livi ...
- Game On: Nat Geo Wants DVR 'Justice'
MediaDailyNews, David Goetzl - Wednesday, November 24, 2010
The National Geographic Channel is gambling on encouraging viewers to DVR i ...
- Nevada 'Captures Hearts' Cost-Effectively
Marketing Daily, Karlene Lukovitz - Tuesday, November 23, 2010
In-stream video test program with Google exposed its skiing commercial to 7 ...
- Florida Sees Recovery, Preps For Winter Push
Marketing Daily, Karl Greenberg - Tuesday, November 23, 2010
Next up is perhaps the most critical campaign: the winter-tourism campaign ...
- Out to Launch
Out to Launch, Amy Corr - Wednesday, November 24, 2010
Canadians, stop the waste. "Like" a band by seeing them perform liv ...
- Wendy's To Launch $25 Million Effort Touting Its Fries
Around the Net In Brand Marketing, Nina Lentini - Tuesday, November 23, 2010
On Monday, Wendy's will launch a $25 million campaign touting its n ...
- If Code Could Sing... Microsoft Makes It Happen
Creative Media Blog, Amy Corr - Monday, November 22, 2010
Microsoft continues to woo the developer crowd with tools only a tech ...
- Egyptair Chooses Global As AOR
Marketing Daily, - Friday, November 19, 2010
The airline plans "an extensive marketing outreach" designed to position it ...
- Ford And WSJ Office Network Partner For Traffic Updates
Digital Outsider, Erik Sass - Friday, November 19, 2010
Ford is helping commuters get home with less time spent sitting ...
- P&G Gets Serious About Shaving
Around the Net In Brand Marketing, Thom Forbes - Thursday, November 18, 2010
Procter & Gamble, which bought the upscale, 14-year-old Art of Shaving bra ...
- Philips Effort Tackles 'Dead Battery Anxiety'
Marketing Daily, Aaron Baar - Tuesday, November 16, 2010
"We can all think of situations where you can't plug in ...
- La-Z-Boy Taps Brooke Shields For Ad Campaign
Marketing Daily, Karl Greenberg - Tuesday, November 16, 2010
Via Santa Monica-based RPA -- which became AOR in 2007 -- ...
- Fuji Adds New Dimension To Ad Campaign
Marketing Daily, Aaron Baar - Tuesday, November 16, 2010
"We looked at our 3D product, and it's such a unique stand-alo ...
- Out to Launch
Out to Launch, Amy Corr - Wednesday, November 17, 2010
Gaming goes mainstream. With a name like Effen Vodka, you have ...
- For 40 Years, Cotton Has Been 'The Fabric Of Our Lives'
Around the Net In Brand Marketing, Thom Forbes - Tuesday, November 16, 2010
Jennifer Collins takes a look at the influential marketing campaign for cott ...
- Legacy Campaign Takes On Secondhand Smoke
Marketing Daily, Karl Greenberg - Monday, November 15, 2010
The campaign, via Boston-based Arnold Worldwide, which also did Legacy's "Truth" campaig ...
- ING Survey Finds Missed Retirement Plan Ops
Marketing Daily, Tanya Gazdik - Sunday, November 14, 2010
"All of us with expertise and an interest in the outcome ...
- Ford Hauls Out F-150 Fuel Economy Message
Marketing Daily, Karl Greenberg - Wednesday, November 10, 2010
Ford's Doug Scott says fuel economy is the biggest unmet need ...
- JC Penney Unleashes Holiday TV Campaign
Marketing Daily, Sarah Mahoney - Wednesday, November 10, 2010
TV ads, called "Who's on your list?," are scheduled to air beginni ...
- Kahlua Campaign Returns Brand To Its Heritage
Marketing Daily, Aaron Baar - Wednesday, November 10, 2010
The Pernod-Ricard brand is stressing its Mexican heritage and coffee and sug ...
- NBC Feeds Agencies With 'Green' Machine
MediaDailyNews, Wayne Friedman - Wednesday, November 10, 2010
NBC Universal's big November "Green is Universal" week will offer free organ ...
- Canon Furthers Océ Buy In New Campaign
Marketing Daily, Aaron Baar - Tuesday, November 9, 2010
The "Let's Go Further" campaign positions Canon as the natural imaging choi ...
- Out to Launch
Out to Launch, Amy Corr - Wednesday, November 10, 2010
Jean-Claude Van Damme for Sony. T-Pain for Toshiba computers. Mr. Peanut speak ...
- Got A Minute At The Denver Airport? Get A Free E-Book Download From FirstBank
Creative Media Blog, Amy Corr - Monday, November 8, 2010
FirstBank, Colorado's largest locally owned bank, is known for its ad campaig ...
- Chevy Silverado Ad Pokes Fun At Ford F-250
Marketing Daily, Karl Greenberg - Friday, November 5, 2010
Michael Stelmaszek, group creative director at Campbell-Ewald, says the campaign reflects wh ...
- Macy's Reprises 'Believe,' Pushes Image Over Price
Marketing Daily, Sarah Mahoney - Friday, November 5, 2010
"Macy's is trying to zig when others are zagging," says Sally Muelle ...
- T-Mobile Ads: Sit Down, Take A Load Off
Marketing Daily, Aaron Baar - Friday, November 5, 2010
A new television spot openly imitates Apple's "Mac vs. PC" ads. ...