- Havas, Craftsman Aim To Make Father's Day Sing
MAD, Larissa Faw - Friday, May 30, 2014
And not just at the cash register -- although that's part ...
- Omnicom's Organic Awarded Digital AOR Duties For Foster Farms
MAD, Steve McClellan - Friday, May 30, 2014
Timed to coincide with the client's 75th anniversary, a new campaign develop ...
- Aaron's Ramps Up Store Redesign, New Ads
Marketing Daily, Karl Greenberg - Friday, May 30, 2014
Lease-to-own home goods retailer Aaron's is touting its payment options for poor-cred ...
- Hero Hacker's Talents Showcased In New 'Watch Dogs' Campaign
MAD, Larissa Faw - Thursday, May 29, 2014
The new Ubisoft videogame follows a hacker and his efforts to se ...
- Boost Mobile Launches 'Spokesbattle'
Marketing Daily, Aaron Baar - Thursday, May 29, 2014
"Boost wants to be top of mind with consumers, and this wi ...
- Hidden Valley Offers Meal, Activity Ideas Via Mobile
Marketing Daily, Karlene Lukovitz - Thursday, May 29, 2014
The idea is to help families make "crunch time" -- the bu ...
- 'Integrated' Campaigns Fall Short
Marketing Daily, Tanya Gazdik - Thursday, May 29, 2014
Most advertisers running "integrated" cross-platform campaigns are wasting their money, according ...
- Cross-Media Campaigns Register Slight Uptick Over Indie Efforts
MediaDailyNews, Wayne Friedman - Thursday, May 29, 2014
Integrated cross-media campaigns may be good for the future -- but rece ...
- NEW! Nissan, Amazon Partner Again With #GiantLocker
Out to Launch, Amy Corr - Thursday, May 29, 2014
Remember last year when Nissan teamed up with Amazon.com to deliver ...
- World Cup Brands And Video Campaigns
Video Insider, Mallory Russell - Friday, May 30, 2014
While the World Cup is still two weeks from kick-off, brands ha ...
- Turtle Wax Launches 'Shiny' New Campaign
MAD, Larissa Faw - Wednesday, May 28, 2014
Developed by its new agency of record, O'Keefe, Reinhard & Paul (OKRP ...
- Fore! MetLife's New Golf-Themed Ad Campaign
MAD, Larissa Faw - Wednesday, May 28, 2014
Miami-based advertising agency Crispin Porter + Bogusky developed the ads for MetLif ...
- NEW! Honda, Mario Andretti Give 'Slow Citations' To Chicago Residents
Out to Launch, Amy Corr - Wednesday, May 28, 2014
Honda launched a fun online video to support its "Fastest Seat ...
- Eleven, Dignity Health Team Up for Random Acts Of 'Vineness'
MAD, Larissa Faw - Tuesday, May 27, 2014
The "Kind Vine" campaign works by enlisting Vine celebs to spread rand ...
- Canon Tells Consumers To 'Bring It'
Marketing Daily, Aaron Baar - Tuesday, May 27, 2014
"It's time for us to take advantage of the marketplace. We ne ...
- Hospital Promotes Reducing Cancer Risks
Marketing Daily, Tanya Gazdik - Tuesday, May 27, 2014
The campaign strategy for Seattle Cancer Care Alliance borrows from current motivation ...
- NEW! Strategic Milk Alliance Urges Canadians To 'Milk Every Moment'
Out to Launch, Amy Corr - Tuesday, May 27, 2014
A paper towel dispenser that prints out news in real-time. A talki ...
- Sao Paulo Soccer Federation Promotes Peace On And And Off Soccer Field
Out to Launch, Amy Corr - Wednesday, May 28, 2014
Wunderman Brazil launched "Linesmen for Peace," a 2-minute video for the S ...
- Mini-Abe Might Be Small, But His Appetite Is Big
Out to Launch, Amy Corr - Wednesday, May 28, 2014
Mini-Abe is back as the pint-sized brand ambassador for the Illinois Offi ...
- Coors Light Canada Introduces New Mountain Man Spokesman
Out to Launch, Amy Corr - Wednesday, May 28, 2014
The mountain man is a new character for Coors Light Canada. Althou ...
- Intel Creates 'Conflict Free' Microprocessors
Out to Launch, Amy Corr - Wednesday, May 28, 2014
The latest video from Intel's "Look Inside" series looks inside the offic ...
- 3 Chefs 'Define The Edge' For Wusthof
MAD, Larissa Faw - Friday, May 23, 2014
AOR AgencySacks developed the campaign that features print ads in numerous publicatio ...
- Bravo Spends Its Summer At The Circus
MAD, Larissa Faw - Friday, May 23, 2014
A new campaign features 36 Bravo network stars, as well as ...
- Annapolis Amplifies Impact Through Partnerships
Marketing Daily, Karlene Lukovitz - Monday, May 26, 2014
That's the thinking behind a notable new partnership initiative spearheaded by t ...
- 5 Successful Campaigns To Remember
Marketing Daily, Dan Ferguson - Tuesday, May 27, 2014
Are you ready to get noticed in 2014? Your next marketing campai ...
- NEW! Dr Pepper's Memorial Day Ad Pays Tribute To Soldiers, Athletes And Dreamers
Out to Launch, Amy Corr - Friday, May 23, 2014
Dr Pepper launched a Memorial Day-themed TV spot, showcasing what makes America ...
- Taco Bell's Social Campaign Uses Twitter, Reddit To Attract Participants
Social Media & Marketing Daily, Gavin O'Malley - Friday, May 23, 2014
Playing hard to get, Taco Bell made people hunt for its n ...
- New Campaign Brings Halston + Warhol Together Again
MAD, Larissa Faw - Thursday, May 22, 2014
The campaign from Marc USA promotes a new museum exhibit that showcas ...
- Honey Maid's Gary Osifchin Talks Real Families
Marketing Daily, Karl Greenberg - Thursday, May 22, 2014
Honey Maid sought "to reinvent the Honey Maid in a way that ...
- Malibu Launches Summer Campaign, OneRepublic Tour
Marketing Daily, Karlene Lukovitz - Thursday, May 22, 2014
Digital marketing efforts are running on Vevo and Live Nation, among oth ...