- Sapporo Launches First U.S. TV Campaign
Marketing Daily, Tanya Gazdik - Friday, May 23, 2014
Sapporo beer is launching a $2 million integrated campaign which includes t ...
- NEW! Dispensers In Mexico City Print Out News On Paper Towels
Out to Launch, Amy Corr - Thursday, May 22, 2014
If real-time news was printed on paper towels and dispensed from corpora ...
- Sweet Dreams: KBS+ Takes Tech Approach For New Simmons Campaign
MAD, Larissa Faw - Wednesday, May 21, 2014
The campaign demonstrates the production mechanics of a new mattress as ...
- JetSuite Campaign Says To Fly Smart
MAD, Larissa Faw - Wednesday, May 21, 2014
JetSuite developed creative in-house, then worked with LA-based The Press Cabinet f ...
- Fruit Vines Bites Launch Uses TV, Mobile Tour, Social
Marketing Daily, Karlene Lukovitz - Wednesday, May 21, 2014
The campaign also includes a mobile sampling tour, in partnership with C ...
- New Belgium Plays Up Bike Connection
Marketing Daily, Tanya Gazdik - Wednesday, May 21, 2014
"I met the Chopaderos (outlaw bike club) at the San Diego To ...
- NEW! Alton Towers Resort Launches Campaign Through Child's Eyes
Out to Launch, Amy Corr - Wednesday, May 21, 2014
Alton Towers has launched a TV campaign targeting parents with young famili ...
- What Coke's New Campaign Says About the Future of Advertising
Video Insider, Mallory Russell - Thursday, May 22, 2014
This week, Coca-Cola released a new campaign, "This is AHH." In ...
- Employment Site Indeed Launches First Global Campaign
MAD, Larissa Faw - Tuesday, May 20, 2014
Mullen serves as lead strategic and creative agency with media duties l ...
- Live From Albania StrawberryFrog, APCO Win Tourism Account
MAD, Larissa Faw - Tuesday, May 20, 2014
In a review process reminiscent of AMC's "The Pitch," the agencies w ...
- Aflac Duck Joins With HGTV Star
Marketing Daily, Tanya Gazdik - Tuesday, May 20, 2014
The Aflac duck is joining forces with HGTV celebrity licensed contractor Sco ...
- Samsung Has No Trouble With The Curve
Marketing Daily, Aaron Baar - Tuesday, May 20, 2014
"Most consumers think, 'I'm good with what I have,'" Peggy Ang, vi ...
- NEW! White House Launches Sexual Assault PSA: '1 Is 2 Many'
Out to Launch, Amy Corr - Tuesday, May 20, 2014
Vice President Biden launched a PSA encouraging men to speak up a ...
- Latest Rubio's Campaign Highlights Ocean-To-Table Dining Experience
Out to Launch, Amy Corr - Wednesday, May 21, 2014
San Diego-based restaurant chain Rubio's has launched "Through the Language," an extensi ...
- FirstBank Imagines A Dinner With Google Glass Wearers
Out to Launch, Amy Corr - Wednesday, May 21, 2014
FirstBank has launched an amusing TV spot to promote its easy-to-use mobi ...
- Southwest Airlines Gives Consumers Many Reasons To 'Smile'
Out to Launch, Amy Corr - Wednesday, May 21, 2014
A.1. consciously uncouples from steak. Bowling makes a comeback. Let's launch! ...
- Benefit, BSSP Launch 'Arresting' Campaign
MAD, Larissa Faw - Monday, May 19, 2014
The cosmetic brand, part of LVMH, is known for its cheeky marketi ...
- Bridgestone Targets Women, Mothers, Safety-Conscious
Marketing Daily, Tanya Gazdik - Monday, May 19, 2014
Bridgestone Americas is using a well-known actress to target women, mothers a ...
- NEW! La-Z-Boy, Brooke Shields, Showcase 'Urban Attitudes'
Out to Launch, Amy Corr - Sunday, May 18, 2014
La-Z-Boy has launched a new collection of furniture, Urban Attitudes, which ...
- REI Blows Up A Sleeping Bag For New Campaign
MAD, Larissa Faw - Thursday, May 15, 2014
Outdoor sports retailer REI wanted attention for its biggest sale of t ...
- Ritz-Carlton Updates Hemingway Challenge For New Campaign
MAD, Larissa Faw - Thursday, May 15, 2014
According to literary legend, Ernest Hemingway was once challenged to write ...
- Frozen Food Brands Launching $90M, 3-Year Campaign
Marketing Daily, Karlene Lukovitz - Thursday, May 15, 2014
The campaign is a response to the category's declining sales in rece ...
- NEW! Bowlmor AMF Aims To Make Bowling Sexy
Out to Launch, Amy Corr - Friday, May 16, 2014
Bowlmor AMF launched a TV campaign that makes bowling look fun, se ...
- Patrick Dempsey Stars In New Simmons Beautyrest Campaign
MAD, Larissa Faw - Wednesday, May 14, 2014
The appearance is part of a broader arrangement whereby the bedding bra ...
- Zillow To Boost Ad Spending This Year By 60% To $65 Million
MAD, Larissa Faw - Wednesday, May 14, 2014
New TV and radio spots From Deutsch LA will feature original mus ...
- Oreo In Global 'Transformers' Partnership
Marketing Daily, Karlene Lukovitz - Wednesday, May 14, 2014
The TV ad, "Little Help," will launch May 15 in more th ...
- Mom's Thoughts Featured In LG Appliance Campaign
Marketing Daily, Karl Greenberg - Wednesday, May 14, 2014
The humorous campaign, "Mom's Inner Voice," rolling out over the next s ...
- NEW! A.1. Consciously Uncouples From Steak, Changes Label
Out to Launch, Amy Corr - Wednesday, May 14, 2014
I have always been a fan of using A.1. on foods oth ...
- Trulia Giving $50K To One Lucky Home Buyer
MAD, Larissa Faw - Tuesday, May 13, 2014
In a bid to boost awareness of its home search mobile a ...
- Loctite Super Glue Sticks With Fun In New Campaign
Marketing Daily, Karl Greenberg - Tuesday, May 13, 2014
Henkel Corp.'s Loctite is going with an emotional pitch around the id ...