- Just An Online Minute... The Terminally Awesome ANDY Awards
Just An Online Minute, Kelly Samardak - Thursday, March 19, 2009
I will never EVER whine and warble about having to trek ...
- SAG-AFTRA May Strike Over Commercial Ad Model
MediaDailyNews, - Wednesday, March 18, 2009
The advertising industry is looking for consistency with the actors unions--the Scre ...
- Rohrs To Exit TVB
MediaDailyNews, Wayne Friedman - Wednesday, March 18, 2009
Chris Rohrs is leaving the Television Bureau of Advertising, after serving ...
- Oodle To Expand Classified Categories
Online Media Daily, Laurie Sullivan - Thursday, March 19, 2009
Oodle plans to expand its classified network to support a variety ...
- Yahoo, AOL Execs Talk Local
Online Media Daily, Laurie Sullivan - Wednesday, March 18, 2009
At The Kelsey Group conference in Los Angeles on Tuesday, Atif Rafi ...
- Burst Media Product Helps Build Reach
Online Media Daily, Gavin O'Malley - Tuesday, March 17, 2009
Targeting online media entities in search of greater reach, Burst Media's ...
- Borrell: SMB 'Non-Ad' Spending To Triple By 2013
Online Media Daily, Mark Walsh - Tuesday, March 17, 2009
Spending by small- and medium-sized businesses on "non-advertising" marketing will more th ...
- Display Ads Do Have A Future -- We Just Can't See It Yet
Online Spin, Cory Treffiletti - Wednesday, March 18, 2009
Over the last few months there's been much speculation regarding the prese ...
- California Politician Seeks to Limit Loud TV Ads
Around the Net In Media, Joan Voight - Tuesday, March 17, 2009
California state Rep. Anna G. Eshoo, is pushing H.R. 6209, otherwise kno ...
- Real Time Content: 'Advertising Is (Not) Dead'
Online Media Daily, Gavin O'Malley - Tuesday, March 17, 2009
Looking to further establish its stateside presence, U.K.-based Web video ad technolo ...
- Advertisers, Agencies Split On Overall Ad Optimism, Agree On Online
Online Media Daily, Joe Mandese - Tuesday, March 17, 2009
Advertising executives are growing increasingly pessimistic in their outlook for spending acro ...
- Magazines Should Plan For Cover Ads
Around the Net In Media, Joan Voight - Monday, March 16, 2009
As more magazines try putting advertising on their covers, it would ...
- Ad Pros Stick to Old TV Blueprint
Around the Net In Media, Joan Voight - Monday, March 16, 2009
Although the TV business is being upended by YouTube, Hulu and t ...
- Why In-Game Advertising Is Struggling
Around the Net In Online Marketing, Ross Fadner - Monday, March 16, 2009
Last week,
VentureBeat reported that in-game advertising company IGA Worldwide ...
- Fox Won't Repeat TV Ad Reductions
MediaDailyNews, Wayne Friedman - Friday, March 13, 2009
Fox's "remote free TV" effort this year--which drastically cuts advertising time ...
- PubMatic Launches Platform For Big Publishers
Online Media Daily, Mark Walsh - Monday, March 16, 2009
PubMatic, which helps publishers optimize inventory sold through ad networks, is introduci ...
- Outdoor Spending Plummets 15%
MediaDailyNews, Erik Sass - Thursday, March 12, 2009
After strong growth through most of this decade, the outdoor advertising indust ...
- Advertisers: Union Deals For New Actors Should Be Ratings-Based
MediaDailyNews, Wayne Friedman - Thursday, March 12, 2009
Television ratings fragmentation is now coming into play with the advertising industry ...
- Barclays Goes From Up To Down For 2010
MediaDailyNews, David Goetzl - Thursday, March 12, 2009
A leading Wall Street firm has offered some further dour news ...
- AdGent 007 To Rep Condé Nast Digital Outside U.S.
Online Media Daily, - Friday, March 13, 2009
AdGent 007 has entered into an online ad sales agreement with Cond ...
- TV's Scatter Market Frozen In Q2
Around the Net In Media, Joan Voight - Thursday, March 12, 2009
The second-quarter TV advertising market appears to be frozen--due to marketers th ...
- Google Pleases EFF With Opt-Out Tools
Around the Net In Online Marketing, Ross Fadner - Thursday, March 12, 2009
Google launched its behavioral targeting advertising program Wednesday, a move that w ...
- Facebook Offers Ad Targeting By Language, Location
Online Media Daily, Tanya Gazdik - Thursday, March 12, 2009
Facebook sent out a
message to advertisers Wednesday afternoon notifying th ...
- BBC.com Launches Mobile Site
Online Media Daily, - Thursday, March 12, 2009
BBC.com announced Wednesday it will enable advertising on its international mobile si ...
- Google Confirms Launch Of BT Program
Online Media Daily, Gavin O'Malley - Wednesday, March 11, 2009
Google has confirmed the launch of a new behavioral targeting program th ...
- Fox Tries 'TiVo-Busting' Promos For Its Shows
Around the Net In Media, Joan Voight - Wednesday, March 11, 2009
In promotional spots for its own shows, Fox is using some ...
- OPA Test: Will Bigger Be Better For Publishers?
Around the Net In Online Marketing, Ross Fadner - Wednesday, March 11, 2009
Display ads may not be getting much respect these days, but sever ...
- Why Display Advertising Sucks
Around the Net In Online Marketing, Ross Fadner - Wednesday, March 11, 2009
"Online display advertising sucks," says Ad Age contributor Noah Brier. He argu ...
- Media X: A Sober Suggestion
MediaDailyNews, Jack Feuer - Wednesday, March 11, 2009
Apparently, the proper response to monumental challenges is not imagination, innovation, boldne ...
- Google Takes Mystery Out Of BT, Gives Consumers A Say In What They See
Online Media Daily, Wendy Davis - Wednesday, March 11, 2009
Google will unveil new privacy measures today that will give consumers mo ...