- General Mills Selects 72andSunny, Redscout For Creative Duties
MAD, Steve McClellan - Monday, October 31, 2016
The selection came after a formal review that mandated that the winn ...
- Mattel Puts Media Assignments in Review
MAD, Steve McClellan - Wednesday, October 26, 2016
The company reported total advertising and promotion expenses of about $718 milli ...
- Heineken Taps Publicis UK For Global Digital Roster
Around the Net In MAD London, Sean Hargrave - Wednesday, October 26, 2016
Heineken has appointed Publicis UK to its global digital agency roster f ...
- JWT Put On Alert As Philadelphia Sets Up Creative Review
Around the Net In MAD London, Sean Hargrave - Tuesday, October 25, 2016
The cream cheese brand, owned by Mondelez, has set up meetings wi ...
- Etihad Splits With M&C Saatchi
Around the Net In MAD London, Sean Hargrave - Tuesday, October 25, 2016
Etihad Airways has terminated its six-figure global advertising account with M&C Saatch ...
- Carling Reviews Ad Account
Around the Net In MAD London, Sean Hargrave - Friday, October 21, 2016
The brewer said it was looking for an agency that would he ...
- Engine Group Has Deep Focus On EyeBuyDirect
MAD, Larissa Faw - Thursday, October 20, 2016
The eyewear seller has selected Engine Group for an array of marketi ...
- Virgin Reviews East And West Coast Train Creative
Around the Net In MAD London, Sean Hargrave - Thursday, October 20, 2016
The train operator, which is 51% owned by Virgin Management, has work ...
- Ding-Dong: Avon Calls On Horizon For Offline Media Duties
MAD, Larissa Faw - Wednesday, October 19, 2016
Avon has not had an incumbent for offline media in North Ameri ...
- Insurer Hiscox USA Appoints gyro AOR
MAD, Steve McClellan - Tuesday, October 18, 2016
The agency is tasked with continuing to raise awareness of Hiscox USA ...
- Electrolux Selects VML As Lead NA Marketing Agency
MAD, Steve McClellan - Friday, October 14, 2016
As lead agency, VML will work with other WPP companies to servi ...
- BT And OgilvyOne Split After 15 Years
Around the Net In MAD London, Sean Hargrave - Friday, October 14, 2016
BT and OgilvyOne have split by "mutual consent" after 15 years, ...
- Periscope To Handle Digital, Design For Jack Link's
MAD, Steve McClellan - Thursday, October 13, 2016
Periscope will manage the strategy and execution for the client's digital marketi ...
- Brexit Uncertainty Leads To Fewer Agency Reviews
Around the Net In MAD London, Sean Hargrave - Thursday, October 13, 2016
Economic uncertainty in the run-up to, and the outcome of, the Europe ...
- Keep On Truckin: iCrossing Wins Swift Transportation
MAD, Larissa Faw - Wednesday, October 12, 2016
iCrossing will be responsible for all digital marketing disciplines such as med ...
- Vitro Cooks Up El Pollo Loco Win
MAD, Steve McClellan - Wednesday, October 12, 2016
The agency selection came after a formal review. The account was previous ...
- USAA Finds 'Power Of One' With Publicis Groupe Agencies
MAD, Larissa Faw - Tuesday, October 11, 2016
Financial company USAA has consolidated marketing and communications responsibilities with Publicis Grou ...
- Absolut Vodka Appoints BBH As Global Creative Lead Agency
Around the Net In MAD London, Sean Hargrave - Friday, October 7, 2016
Absolut Vodka is looking for a tighter strategic approach and "top-level creati ...
- McCann, UM Win BEF Foods Assignments
MAD, Steve McClellan - Wednesday, October 5, 2016
BEF is the grocery products division of Bob Evans Farms. The assignmen ...
- British Gas Switches To MediaCom
Around the Net In MAD London, Sean Hargrave - Monday, October 3, 2016
British Gas has appointed MediaCom to its GBP55m UK media account, endi ...