- It Hurts To Lose Your Cool
Video Critique, Steve Smith - Thursday, July 31, 2014
Apple ads work best when they follow the brand's traditional spot principl ...
- Patent Office Approves Apple iWatch With Lots of Health, Video Applications
Around the Net in Video, P.J. Bednarski - Wednesday, July 30, 2014
The Patent Office approved Apple's iWatch application. The new device has aud ...
- Facebook To Go After App Brand Dollars; Deep Linking Will Take It There
SearchBlog, Laurie Sullivan - Friday, July 25, 2014
Brand dollars are the biggest opportunity in mobile app advertising that ...
- Swatch Denies It Is Working With Apple
Around the Net In Brand Marketing, Karl Greenberg - Thursday, July 24, 2014
Swatch Group has denied a report in VentureBeat saying it was worki ...
- Apple Profits Up As iPhone And Mac Growth Shores Up iPad Drop
Around the Net In MAD London, Sean Hargrave - Wednesday, July 23, 2014
Apple results for the last quarter show profits up 12 percent ...
- Google Spent $5 Million In Three Months To Lobby Washington
SearchBlog, Laurie Sullivan - Tuesday, July 22, 2014
Google spent $5.03 million between April and June, up $1.21 million fr ...
- Google To Rethink In-App Purchases
Around the Net In MAD London, Sean Hargrave - Monday, July 21, 2014
Google will not label games with in-app purchases as "free" from Septembe ...
- Apple, IBM Bury The Sledgehammer In 'Landmark' Deal
Marketing Daily - Top of the News, Thom Forbes - Wednesday, July 16, 2014
Apparently "we are one people" indeed, just as Big Brother harangued ...
- Google Creates Niantic AR Game For iOS
Mobile Marketing Daily, Laurie Sullivan - Monday, July 14, 2014
Google finally launched Ingress, its mobile-augmented reality game, for iOS devices. T ...
- Google's Map Update For iOS With Yelp-Like Features
Around the Net in Search Marketing, Laurie Sullivan - Monday, July 14, 2014
Familiarity breeds use. So making similar features can attract more consumers ...
- Apple Stores Win Right To Be Trademarked
Around the Net In MAD London, Sean Hargrave - Friday, July 11, 2014
Apple has successfully applied to the European Court of Justice to ha ...
- Apple Tops The Best UK Storytelling Brands
Around the Net In MAD London, Sean Hargrave - Thursday, July 10, 2014
Apple is the best storytelling brand in the UK, according to storytelli ...
- Apple Receives Trademark For Flagship Store Layout, Design
Around the Net in Search Marketing, Laurie Sullivan - Thursday, July 10, 2014
The Court of Justice of the European Union announced Thursday that App ...
- Carroll Out As CEO Of TBWA
MAD, Steve McClellan - Wednesday, July 9, 2014
Omnicom has appointed Troy Ruhanen president and CEO of TBWA Worldwide, succeedi ...
- Microsoft Fine-Tunes Bing Ads Toward Real-Time Reporting, PLA Services
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, July 9, 2014
Microsoft within the coming months will release reporting speeds that enable markete ...
- The Search Intent Menu For July 4
SearchBlog, Laurie Sullivan - Thursday, July 3, 2014
Yieldbot analyzed 2 billion page views across its network of premium publishe ...
- Google Tops Global Brand Perception League Table
Around the Net In MAD London, Sean Hargrave - Wednesday, July 2, 2014
Google has been named number one in FutureBrand's Global Top 100 lis ...
- Martin Sorrell Thinks An Algorithm Should Win A Lion
Mediapsssst, Richard Whitman - Tuesday, July 1, 2014
Martin Sorrell, never one to keep quiet on any topic, has issu ...
- Tech Or Timepiece: How Will Apple Compete With Rolex?
Online Spin, Cory Treffiletti - Wednesday, July 2, 2014
Wearable technology is a super-hot trend right now, but I'm curious ...
- Google Acquires Songza To Bolster Music Streaming, Online Advertising
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, July 1, 2014
Google acquired music streaming service Songza Tuesday to improve on its mus ...