What will you eat this U.S. holiday weekend? My block plans to host two parties -- one on July 4, followed by another on July 5. Those spearheading the events will serve partygoers tri tip roast, hot dogs, hamburgers, and even BBQ trout. While some of the food on our menu seems typical, other items do not match with industry trends. During the past two weeks, Yieldbot analyzed 2 billion page views across its network of premium publishers to find the most popular foods with consumers.
The data is based on "consumer intent" -- topics being searched and viewed most often by consumers online based on Yieldbot's work with publishers. The data aims to give an accurate, real-time glimpse into the top-of-mind food topics with consumers. Here are some stats straight from Yieldbot. About 75% of the page views are from both desktop and 25% from mobile.
Fire Up the Grill
Building the Perfect Sides
Top Fruits on the Menu
What does your feast look like for the holiday weekend?