- Mellow Yellow
Media Magazine, Laurie Sullivan - Monday, November 3, 2008
The TBWA/Chiat Day/Tequila office in Los Angeles has bright yellow beams ...
- Satisfaction At The Dealership Continues Its Climb
Marketing Daily, Karl Greenberg - Friday, November 28, 2008
Yet, there's a lag in dealing with consumers who arrive at showroo ...
- Luxury Car Sales Stall, Too
Around the Net In Brand Marketing, Thom Forbes - Friday, November 28, 2008
Credit Suisse analyst Christopher Ceras is predicting a "November slaughter" in overa ...
- Volvo Taps GE Money For Service Financing
Marketing Daily, - Friday, November 28, 2008
Volvo Cars of North America has signed a multi-year agreement with ...
- Nissan Drops A Bombshell; Pulls Out Of Detroit Auto Show
Around the Net In Brand Marketing, Thom Forbes - Tuesday, November 25, 2008
Nissan is pulling out of the 2009 North American International Auto Sh ...
- General Motors, Tiger Woods Part Ways
Marketing Daily, - Monday, November 24, 2008
The latest signal that General Motors is doing fiscal triage is th ...
- Hyundai Names Krafcik Acting President/CEO
Marketing Daily, - Monday, November 24, 2008
John Krafcik most recently was VP/product development and strategic planning at t ...
- Subaru Leverages Buyers' Philanthropy In Promo
Marketing Daily, Karl Greenberg - Monday, November 24, 2008
"In looking for a way to stand out during the December selli ...
- GM Deepens Marketing Cuts, Ends Tiger Woods Deal
MediaDailyNews, David Goetzl - Monday, November 24, 2008
The dramatic cuts in General Motors' marketing efforts continued Monday as t ...
- Detroit Preparing A Fleet PR Feat For December D.C. Hearings
Around the Net In Brand Marketing, Thom Forbes - Monday, November 24, 2008
Detroit's honchos blew whatever chance they had for public sympathy last we ...
- Kia Sponsors Imeem To Tout Soul
Marketing Daily, - Monday, November 24, 2008
Kia Motors is sponsoring the first mobile application from music-sharing service ime ...
- 0% Financing Spreads Like Wildfire Through Auto Industry
Marketing Daily, Karl Greenberg - Friday, November 21, 2008
The Dearborn, Mich. automaker is joining the chorus of TV incentive advertisi ...
- Kia Sponsoring Imeem Mobile App
Online Media Daily, - Monday, November 24, 2008
Kia Motors is sponsoring the first mobile application from music-sharing service ime ...
- 'Great Cars' Will Resurrect Ford, Executive Says
Around the Net In Brand Marketing, Thom Forbes - Friday, November 21, 2008
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- Laid off Media Staffers Can Blame Detroit
Around the Net In Media, Joan Voight - Friday, November 21, 2008
Workers who have recently been let go from media companies can t ...
- Braking: Auto Marketers Drop 10% In Ad Spend
Marketing Daily, Wayne Friedman - Friday, November 21, 2008
Big Auto is begging for a bailout. So it's no surprise th ...
- Big 3 Argue For Future Of Companies, Nation
Marketing Daily, Karl Greenberg - Thursday, November 20, 2008
Ford CEO Alan Mulally said the domestics have a competitive and sustainab ...
- Suzuki Offers Soccer Trip To Europeans
Marketing Daily, - Thursday, November 20, 2008
Suzuki has launched a sweepstakes offering European consumers a chance to trav ...
- Where Are Detroit's Crisis Communications Advisers?
Around the Net In Brand Marketing, Thom Forbes - Thursday, November 20, 2008
A Democratic representative ridiculed Detroit CEOs who, looking for a handout, travel ...
- BMW Unveils Electric Mini At Car Show
Around the Net In Brand Marketing, Thom Forbes - Thursday, November 20, 2008
Promising that you can now "hug trees as you hug corners," B ...
- Braking: Auto Marketers Drop 10% In Ad Spend
MediaDailyNews, Wayne Friedman - Wednesday, November 19, 2008
Big Auto is begging for a bailout. So it's no surprise th ...
- Radio Ad Group Seeks Support For GM Bailout
Around the Net In Media, Joan Voight - Wednesday, November 19, 2008
In a move that could backfire if anti-Detroit public sentiment grows, t ...
- Subaru Drives NBC's 'Green Is Universal'
Marketing Daily, Wayne Friedman - Wednesday, November 19, 2008
Subaru of American has made a major sponsoring deal with NBC Univers ...
- Auto Channel Steers Web Series To Sports Nets
MediaDailyNews, David Goetzl - Tuesday, November 18, 2008
The Auto Channel, which runs a 13-year-old car information Internet site, ...
- GM Shows Three New Models For China
Around the Net In Brand Marketing, Thom Forbes - Tuesday, November 18, 2008
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- Volvo, Clear Channel Team On Traffic News
Marketing Daily, - Monday, November 17, 2008
Clear Channel Radio and Volvo Cars of Canada are doing a de ...
- Frozen Credit Market Tightens Auto Buy Criteria
Marketing Daily, - Monday, November 17, 2008
Auto shopping site and research firm Edmunds.com says the frozen credit mark ...
- Live From L.A., Ford To Trot Out '10 Mustang Tonight
Marketing Daily, Karl Greenberg - Monday, November 17, 2008
The 45-year-old nameplate has been the top-selling sports car in the U. ...
- Detroit's 'Death Rattle' Reverberates In Media and Agencies
Around the Net In Brand Marketing, Thom Forbes - Monday, November 17, 2008
Ad Age has a concise and informative charticle this morning on t ...
- GM's Woes Could Have Heavy Impact On Sports
Around the Net In Brand Marketing, Thom Forbes - Monday, November 17, 2008
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