- Watchwith Acquires ARRIS's Media Analysis Framework, Enhances Data Capabilities
MediaDailyNews, Ben Frederick - Thursday, June 30, 2016
The MAF automates the production of metadata in digital video, adding tag ...
- Nielsen Dishing On Data From Neflix, Amazon, Hulu
Around the Net in Video, Gavin O'Malley - Thursday, June 30, 2016
Nielsen is providing media partners with data about select programming on streami ...
- Samsung Electronics Australia Creates brainBAND Project
Out to Launch, Amy Corr - Wednesday, June 29, 2016
Samsung Electronics Australia and Leo Burnett Sydney created the brainBAND Project, ...
- Online Ad Researchers Challenge Anti-Hacking Law
PolicyBlog, Wendy Davis - Wednesday, June 29, 2016
Researchers say an anti-hacking law could prevent them from testing sites ...
- Sorry, Email Marketers -- The Public Just Doesn't Trust You
EuroMail, Sean Hargrave - Monday, June 27, 2016
Three in four consumers think that brands do not treat data proper ...
- Accessing Data For The Internet Of Me
Marketing Insider: Cross-Channel, Laurie Petersen - Monday, June 27, 2016
"A New Paradigm for Consumer Data," bashes the concept it's the consum ...
- Waze, Google, Facebook: The Observer Effect And Our Interconnected, Co-Created Reality
Online Spin, Kaila Colbin - Friday, June 24, 2016
In science, the "observer effect" describes the impact of measurement on behavio ...
- Data Points Of View
Search & Performance Marketing Daily, Jason Uechi - Thursday, June 23, 2016
Brands and agencies are swimming in data, and they are benefiting enormous ...
- Big Data Helping To Produce Better Shows And Ads?
TV Watch, Wayne Friedman - Thursday, June 23, 2016
The art of casting seems to be an increasing crucial element ...
- Security Concerns Mount Over LinkedIn Acquisition
Email Marketing Daily, Jess Nelson - Tuesday, June 14, 2016
Microsoft's acquisition of LinkedIn -- its priciest to date and likely t ...
- Is Big Data Right? If So, France Will Win Euro 2016 And England Hearts Will Be Broken, Again!
London Blog, Sean Hargrave - Friday, June 10, 2016
Big Data suggests good news for Nike and La Poste as Fran ...
- Email Marketing Success Driven By Data
Email Marketing Daily, Jess Nelson - Tuesday, June 7, 2016
The return of investment on email marketing skyrockets when marketers successfully levera ...
- Blueshift Launches Personalization Studio
Email Marketing Daily, Jess Nelson - Wednesday, June 8, 2016
Marketing automation company Blueshift announced the launch of a technology platform Tuesd ...
- Bluecore Extends Marketing Personalization Across Channels
Email Marketing Daily, Jess Nelson - Monday, June 6, 2016
Email marketing company Bluecore announced the launch of Bluecore Ads on Monda ...
- MPA Taps Fleming As VP, Digital Director
Publishers Daily, Sara Guaglione - Wednesday, June 1, 2016
Fleming will be responsible for the organization's Web site, database and marketi ...