Tag results for "branded content" for 2009
- Branded Content Advertising Doubles in 2009According to a new study released today by the Custom Publishing Counc ...
- Want Better Marketing? Make A Better ProductIf you listen closely to the partially unwelcome but incredibly prescient voi ...
- CSR As Branded Content Traditional marketing is simply no longer sufficient in connecting with consumers. Th ...
- Shocker! 'Family Guy' Is Not Family-Friendly EntertainmentBranded entertainment can go wrong -- even before it starts. Microsoft w ...
- Coke Ambassadors Taking Social Media Old School With Around The World Trip Giving new meaning to the term social media, Coca-Cola is enlisting ...
- Yahoo, GroupM Partner On Original ContentContinuing to ramp up original programming, Yahoo Wednesday announced a deal wi ...
- Vevo Gets Outside InvestmentAbu Dhabi Media Company has purchased a stake in Vevo -- t ...
- Fox, NGV Turn Reality Channel Into Nat Geo Wild Fox Cable Networks' struggling Fox Reality Channel will give way to anoth ...
- 'New York,' Meredith, 'Dwell' Snag Revenue In Novel Ways Three magazine companies are extending their brands in innovative ways beyond pri ...
- General Mills Seeks Boomers On YahooGeneral Mills has enlisted Yahoo for a new campaign called "Vitality" wi ...
- ESPN Lines Up Levi's Sponsorship for Docu Series ESPN has signed Levi's as the presenting sponsor of a slate ...
- Publicis Launches Branded Entertainment UnitPublicis Monday named Marcus Vinton partner, chief creative officer, and head ...
- Subaru Helps Drive Logo's 'Legacy'Subaru is promoting both its Legacy and the idea of one's person ...
- TV Maker Vizio Produces Show for Fox Sports TV makers are now making TV programs to promote their products. Vizi ...
- Super-Natural: 'Valemont' Co-Brands With VerizonMTV is launching a new short-form supernatural mystery series, called "Valemont," whi ...
- Media Brands Bring Licensing Dollars Home More media-branded consumer goods are squaring off against similar products from riv ...
- Altoids, Fox Partner On Online And Mobile Series Making the series available to fans "on the go" via mobile pho ...
- Video Series Demonstrates Entrepreneurial SpiritNext New Networks will launch a video series Tuesday on the Americ ...
- Fill 'Er Up: Hachette, Shell Cross-Promote BrandsWhen editors at Hachette Filipacchi enthusiast pubs Road & Track, Car a ...
- Plugging Away: The Long and Winding Road Has Madison Road finally reached a dead end? The much ballyhooed entertainme ...
- Do Branded Androids Dream of Branded Sheep?Director Ridley Scott, whose 1982 film Blade Runner has no fewer th ...
- More Partners Dive Into VivaKi's PoolPublicis' VivaKi unit has announced several new partners for the second pha ...
- Nickelodeon Gets a Major Makeover Nickelodeon and its sister networks will streamline their identities with a n ...
- Former 'Ad Age,' 'Entertainment Weekly' Publisher Donaton To Lead Interpublic's Branded EntertainmentInterpublic has re-branded its branded entertainment operations, and it has tapped ...
- MinyanLand Goes To Heck And BackMinyanLand, the virtual world that teaches kids about finance and money, h ...
- Sportsman Channel Rebrands, Gets New Logo, TagModestly distributed Sportsman Channel has jettisoned its 6-year-old logo as part ...
- VivaKi Launches Next Phase Of 'Pool': 'Lane 2'With a focus on short-form content, Publicis' VivaKi unit on Tuesday launch ...
- Bliss Launches 'Skintentions' With Social Media EffortBliss Spas has selected SheSpeaks -- a women's insights and word-of-mouth marketi ...
