- GM Extends Military-Personnel Discounts
Marketing Daily, - Thursday, April 28, 2011
Chevrolet is backing National Military Appreciation Month by expanding the GM Milita ...
- Kroger Selling Wish-Makers In Bakery Aisle
Marketing Daily, - Wednesday, April 27, 2011
In a promotional tie-in to benefit the Make-A-Wish Foundation, Kroger is rolli ...
- Timberland Asks Facebookers For Tree Love
Marketing Daily, Sarah Mahoney - Tuesday, April 26, 2011
The company, which has vowed to plant five million trees in t ...
- Barnum's Animals Expands Lilly Pulitzer Program
Marketing Daily, Karlene Lukovitz - Thursday, April 21, 2011
After a successful first run last year, Kraft Foods' Barnum's Animals Cracke ...
- Egg Farmers Donate 11 Million Eggs For Easter
Marketing Daily - Breaking News, Sarah Mahoney - Monday, April 18, 2011
Feeding America, a charity that distributes food to 5.7 million hungry America ...
- Home Depot Pledges $30 Million To Vets' Housing
Marketing Daily, - Wednesday, April 13, 2011
The Home Depot, which estimates that on any given day, some 1,5 ...
- P&G Cause Effort Celebrates Pampers' 50th
Marketing Daily, Karl Greenberg - Monday, April 11, 2011
The effort includes TV ads that feature "little miracles," a Facebook progr ...
- Gen Y Donors Rely On Trust, Not Celebrity
Marketing Daily, Aaron Baar - Thursday, April 7, 2011
According to the second annual Millennial Donors Survey, 93% of people ag ...
- Indian Reformer's "Fast unto Death" Goes Global with Social Media
The Social Graf, Erik Sass - Friday, April 8, 2011
They're calling it "Gandhi 2.0": over the last week one of India ...
- Laughing Cow Purchases Support Health Causes
Marketing Daily, - Monday, April 4, 2011
The Laughing Cow brands have launched a "Life Well Laughed" project, ...
- Subway Sponsors Heart Care Initiative
Marketing Daily, - Monday, April 4, 2011
Subway Restaurants will be the exclusive QSR sponsor of the American Colle ...
- Study: Cause Marketing Lowers Donations
Marketing Daily, Tanya Gazdik - Sunday, April 3, 2011
Charitable firms should demand transparency from the marketers they plan to enga ...
- New App Tells Facebook Users How to Raise Money for School
The Social Graf, Erik Sass - Monday, April 4, 2011
One of the most incredible things about social media is the she ...