- Martini Ad Network Targets Affluent Buyers
Online Media Daily, Laurie Sullivan - Monday, September 26, 2011
As advertisers begin to focus on loyal and affluent consumers, Martini Med ...
- Who, What, When, Where: Horizon Seeks To Answer The 'Why' With New Group
MediaDailyNews, Joe Mandese - Wednesday, September 21, 2011
Horizon Media Tuesday unveiled a new consumer insights division, aptly named T ...
- Social Media's The Place To Go
Research Brief, Jack Loechner - Wednesday, September 21, 2011
According to a new Nielsen report, social media's growth connects people wi ...
- Video Viewers Embrace Tablets, Not Smartphones
Online Media Daily, Mark Walsh - Friday, September 16, 2011
Video users' love of alternative screens doesn't appear to extend to mobi ...
- Accentuate The Positive, Eliminate The Negative...
Research Brief, Jack Loechner - Tuesday, September 13, 2011
New Cone research reveals 80% consumers have changed their minds about purchasi ...
- Image Is Everything
Research Brief, Jack Loechner - Tuesday, September 6, 2011
According to a recent Gallup Poll, Americans view four industries more positive ...
- 'X Factor' Hits Minor Note With TV Audiences
MediaDailyNews, David Goetzl - Thursday, September 1, 2011
A Yahoo/Entertainment Weekly survey found "The X Factor" is the new sh ...