- With Strategy, Irrelevant Content Can Be An Advantage
Around the Net In OMD Europe, Nina Lentini - Thursday, February 28, 2013
A social networking campaign to crown Britain's best office dog provided t ...
- Cowell To Launch Global Talent Contest On YouTube
Around the Net In OMD Europe, Nina Lentini - Thursday, February 28, 2013
Simon Cowell's Syco Entertainment is to launch a year-long global online tale ...
- Jagermeister In Social Responsibility Campaign
Marketing Daily, Karlene Lukovitz - Wednesday, February 27, 2013
Jagermeister -- America's #1-selling imported liqueur -- partnered with Hall of Fa ...
- Target Sponsors Lyric-Writing Promo
Around the Net In Brand Marketing, Karl Greenberg - Thursday, February 21, 2013
Target has teamed up with pop/R&B group Mindless Behavior for a youth-target ...
- Anomaly Sponsors Google Glasses Competition
Online Media Daily, Laurie Sullivan - Wednesday, February 20, 2013
Google has launched a competition sponsored by ad agency Anomaly to gi ...
- Honey Maid Site, TV Spots Spotlight Kids' Creativity
Marketing Daily, Karlene Lukovitz - Tuesday, February 19, 2013
The winner and a parent will travel to New York City ...
- GE Social Campaign A Shout-Out For Inventions
Marketing Daily, Karl Greenberg - Tuesday, February 19, 2013
Paul Marcum, GE's director of global digital marketing and programming, tells Marketi ...
- Target, Mindless Behavior Crowdsourcing Lyrics
Marketing Daily, Sarah Mahoney - Friday, February 15, 2013
Target, which frequently features exclusive tracks on CDs to boost music sale ...
- Lay's Announces Crowdsourced Flavor Finalists
Marketing Daily, Karlene Lukovitz - Tuesday, February 12, 2013
From now until May 4, consumers can vote each day for the ...
- Philly's 'With Love' Campaign Woos Betrothed
Marketing Daily, Karl Greenberg - Wednesday, February 6, 2013
The Greater Philadelphia Tourism Marketing Corporation's (GPTMC) "With Love, Philadelphia XOXO" campai ...
- For Epson, Valentine's Day Is About Pictures
Marketing Daily, Aaron Baar - Tuesday, February 5, 2013
The company is touting its "Epson Connect" cloud-based printing technology through ...
- Sergeant's, Steve Dale Join Forces For Contest
Marketing Daily, Tanya Gazdik - Wednesday, February 6, 2013
Sergeant's Pet Care Products and celebrity pet enthusiast Steve Dale are joini ...
- Florida City Offers Decade Of Vacations
Marketing Daily, Tanya Gazdik - Sunday, February 3, 2013
Experience Kissimmee, the tourism marketing arm of Osceola County, Fla., is launchi ...