- Acura Back For Coffee Refill With Seinfeld
Marketing Daily, Karl Greenberg - Wednesday, April 30, 2014
The deal means Acura, which has backed the show exclusively for t ...
- Cablevision Debuts CloudTV AdCast, AmEx First Advertiser
MediaDailyNews, Wayne Friedman - Wednesday, April 30, 2014
Moving to simplify the delivery of interactive advertising on cable systems, b ...
- Hulu To Stream TV Shows On Mobile, Triple Marketing Spend
Online Video Daily, Gavin O'Malley - Wednesday, April 30, 2014
Music to mobile media planners' ears, Hulu on Wednesday said it pla ...
- MITX Names Amy Quigley As New President
Bay State Blog, Val Brickates Kennedy - Wednesday, April 30, 2014
MITX has a new leader. The Massachusetts Innovation & Technology Exchange h ...
- Conde Nast Unveils The Scene, New Digital Video Platform
Online Video Daily, P.J. Bednarski, Gavin O'Malley - Tuesday, April 29, 2014
In the realms of high fashion, food and culture, CondeNast is consider ...
- Yahoo Unveils Original Comedies, Live Nation Deal
MediaDailyNews, Mark Walsh - Monday, April 28, 2014
Yahoo on Monday unveiled its first full-length scripted series at the Digit ...
- Score One For comScore, Signs Yahoo For Global Ad Measurement
Online Video Daily, Joe Mandese - Tuesday, April 29, 2014
In the battle for digital ratings dominance, comScore has scored a b ...
- Ad Execs: Digital Video Predicted To Rival TV In Ad Importance
Online Video Daily, Gavin O'Malley - Monday, April 28, 2014
Within three to five years, new research suggests, a majority of bra ...
- Video Speculations On 2014 NewFronts
MediaDailyNews, Gabriel Lewis - Thursday, April 24, 2014
This year's NewFronts will be all about highlighting scarcity in premium vide ...
- HBO Shows To Air On Amazon Prime
MediaDailyNews, Wayne Friedman - Wednesday, April 23, 2014
In a first, HBO has made a deal for the repeat airin ...
- Univision Launches English-Language Flama For Young Hispanics
MediaDailyNews, Erik Sass - Monday, April 21, 2014
Univision Communications has announced a partnership with Bedrocket to launch Flama, ...
- Brightcove To Provide Online Video Services To France's Le Figaro
MAD Boston, Val Brickates Kennedy - Wednesday, April 16, 2014
Boston-based Brightcove said that French newspaper Le Figaro will be using i ...
- NBCU To Debut Digital Video Programs
MediaDailyNews, Wayne Friedman - Tuesday, April 15, 2014
Boosting its original digital/Internet programming, NBCUniversal announced a new slate of sho ...
- AMP, John Hancock, JJ Miller Latest To Unveil Tributes To Boston Marathon
Bay State Blog, Val Brickates Kennedy - Tuesday, April 15, 2014
AMP Agency and JJ Miller Productions are the two of the late ...
- For Domino's, 'Failure Is An Option'
MAD, Larissa Faw - Monday, April 14, 2014
While the fast-food marketer hopes its new Specialty Chicken product is ...
- Yahoo Taps Elle's Zee To Head Yahoo Fashion
MediaDailyNews, Mark Walsh - Monday, April 14, 2014
Expanding its digital magazine lineup, Yahoo on Monday named Elle veteran J ...
- Authors Guild Aims To Revive Case Against Google
PolicyBlog, Wendy Davis - Tuesday, April 15, 2014
Continuing its feud with Google, the Authors Guild has asked a feder ...
- In Montreal, A Newsaper Makes A Huge Investment In Digital
Around the Net in Video, P.J. Bednarski - Friday, April 11, 2014
La Presse +, an iPad-only app from Montreal’s
La Presse newspap ...
- Amazon To Acquire Digital Comics Platform And Distributor ComiXology
Mobile Marketing Daily, Steve Smith - Friday, April 11, 2014
Amazon will acquire the leading digital comics publishing platform ComiXology. The de ...
- Court Reverses Conviction Of 'Hacker' Who Exposed AT&T Security Lapse
PolicyBlog, Wendy Davis - Friday, April 11, 2014
In a closely watched case, a federal appellate court has reversed t ...
- DAA Issues Specs For AdChoices Icon In Mobile
Mobile Marketing Daily, Mark Walsh - Monday, April 7, 2014
The self-regulatory group Digital Advertising Alliance on Monday released detailed instructions f ...
- Tax Season Searches Become Tell-All Whispers To Brands
SearchBlog, Laurie Sullivan - Tuesday, April 8, 2014
How-to searches related to tax preparation rose 37% since 2012, and th ...
- Discovery Launches New Form Digital Studio With Howard, Grazer
MediaDailyNews, Wayne Friedman - Thursday, April 3, 2014
Bolstering its digital TV-content efforts, Discovery Communications has started up a digit ...
- Global Digital Ad Spend Estimated To Rise Nearly 15%
MediaDailyNews, Laurie Sullivan - Thursday, April 3, 2014
Marketers will spend an estimated $137.5 billion this year on global advertisi ...
- BoSox Unveil New iBeacon Mobile App
Bay State Blog, Val Brickates Kennedy - Thursday, April 3, 2014
Just in time for Friday's Opening Day, the Boston Red Sox ha ...
- Trad TV Ads Solid, But Digital TV Video Soars
MediaDailyNews, Wayne Friedman - Wednesday, April 2, 2014
Traditional TV advertising continues to make steady and small single-digit percentage gain ...