- EA Takes Need for Speed On The Road
Marketing Daily, - Wednesday, June 30, 2010
The Need for Speed Hot Pursuit On Tour promotion will feature mus ...
- Bosch Effort Focuses On Refrigerator Technology
Marketing Daily, Karl Greenberg - Wednesday, June 30, 2010
Bosch is launching a new French-door refrigerator in the U.S. but t ...
- Fujifilm Ad, PR Campaign Targets Hispanics
Marketing Daily, Aaron Baar - Wednesday, June 30, 2010
Radio ads in markets such as New York, Los Angeles, Chicago a ...
- Actor Seth Green Appearing In Nintendo Spots
Marketing Daily, - Wednesday, June 30, 2010
In two ads for the game -- the first of which wi ...
- Gadgets R Us: Dependence Reigns, So Does E-Product Research
MediaDailyNews, Erik Sass - Wednesday, June 30, 2010
Society is in the thrall of digital media devices, per Burst Med ...
- Nintendo Takes On World Cup With Wii Summer Games
Around the Net In Brand Marketing, Nina Lentini - Wednesday, June 30, 2010
Barry Janoff writes that Nintendo is going up against the World C ...
- What Do BlackBerry Owners Do?
Marketing Daily, - Monday, June 28, 2010
Percentage of BlackBerry owners more likely than the average American adult t ...
- IPad Tickles Enthusiasts, But Others?
Marketing Daily, Aaron Baar - Tuesday, June 29, 2010
Of those who have already purchased an iPad, 90% already own o ...
- Samsung To Offer Hulu App
Marketing Daily, - Tuesday, June 29, 2010
The service will be available through the company's Samsung Apps stores ...
- Dell Vows To Beef Up Consumer Biz
Around the Net In Brand Marketing, Nina Lentini - Friday, June 25, 2010
Kirk Ladendorf tells us that Dell Inc. has laid out plans ...
- Apple Loyalists Line Up Around The World For New IPhone
Around the Net In Brand Marketing, Nina Lentini - Friday, June 25, 2010
...
- E3 Wrap-Up
Gaming Insider, Josh Lovison - Friday, June 25, 2010
E3 is over, and it was quite the show. Of the s ...
- Smartphone Users Want Connection-To-Go
Marketing Daily, Karl Greenberg - Wednesday, June 23, 2010
Before price is revealed, 77% of smartphone owners say they are interest ...
- Appliance Sales Bouncing Back
Marketing Daily, - Wednesday, June 23, 2010
Sales of major household appliances-including refrigerators, washers, dryers, ovens and microwaves-are showi ...
- FBI Investigating Fake Javelin Pharmaceuticals Press Release
Around the Net In Brand Marketing, Thom Forbes - Wednesday, June 23, 2010
The fake Javelin release reported to the FBI by Business Wire com ...
- More-Eager Buyers Researching Products Online
Marketing Daily, Aaron Baar - Tuesday, June 22, 2010
"Whereas last year they were in hold-back mode, now consumers are thinki ...
- Amazon, Barnes & Noble Cut Prices Of E-Book Readers
Around the Net In Brand Marketing, Thom Forbes - Tuesday, June 22, 2010
...
- Sony Leverages 'Big Gun' Celebs For 3D Sets
Marketing Daily, Aaron Baar - Monday, June 21, 2010
"Justin [Timberlake] and Peyton [Manning] are part of the Sony marketing ass ...
- Toshiba Eyes Youth Demo In Comics Pact
Marketing Daily, Aaron Baar - Thursday, June 17, 2010
"We've always skewed a little but more toward an older audience. O ...
- Sony's Ad Strategy Moves To Connect Online With Moms, Families
Online Media Daily, Laurie Sullivan - Thursday, June 17, 2010
Sony spokesperson Kevin Butler, a fictional character created as part of t ...
- Apple Unveils Redesigned Mac Mini In Desktop Upgrade
Around the Net In Brand Marketing, Thom Forbes - Tuesday, June 15, 2010
...
- Microsoft Previews 'Kinect' For Xbox 360
Marketing Daily, - Monday, June 14, 2010
The Kinect (formerly Project Natal) hooks directly into the game system a ...
- Audi, IPad Offered Peek Into Le Mans Race
Marketing Daily, Karl Greenberg - Friday, June 11, 2010
Doug Clark, general manager of social media and marketing for Audi, tel ...
- Samsung America Hires Santana As CMO
Marketing Daily, - Friday, June 11, 2010
During his Pepsi career, Ralph has had multiple international and domestic leadersh ...
- Best Buy Launches '@Gamer' Magazine
Marketing Daily, - Friday, June 11, 2010
The magazine, which will provide hard-core and casual gamers with information ...
- KeyBank Offers IPod Touch To New Customers
Marketing Daily, Tanya Gazdik - Thursday, June 10, 2010
"By providing a premium that's out of the ordinary, we have establish ...
- Sony Dash Spot Is A Sunny Wake-up Call
Marketing Daily, Aaron Baar - Wednesday, June 9, 2010
In the commercial, the sun -- represented as a suit-wearing man ...
- Apple's iPhone Makes A Splash; Advertisers Lining Up For iAd
Around the Net In Brand Marketing, Thom Forbes - Tuesday, June 8, 2010
At one point yesterday, Apple CEO Steve Jobs said: "I grew ...
- Apple Officially Unveils IPhone 4
Marketing Daily, - Monday, June 7, 2010
The new phone, which had already been blogged about after a much-publiciz ...
- DirecTV Promotes Whole-Home DVR
Marketing Daily, - Monday, June 7, 2010
DirecTV will promote its new Whole-Home DVR service, which will allow custome ...