- Survey Finds Phones Revolutionize Video Games
Marketing Daily, Aaron Baar - Monday, February 28, 2011
"Mobile phones, particularly smartphones, are bringing video game play to the mass ...
- NPD: Celebrities Help Sell Headphones
Marketing Daily, - Monday, February 28, 2011
Celebrity endorsements have become an important selling tool for headphones, according ...
- IPad IAds: Is It Mobile?
Around the Net In Brand Marketing, Karl Greenberg - Friday, February 25, 2011
It has been less than a year since iPad went on sal ...
- Snoop Dogg Adds G's In Samsung Promotion
Marketing Daily, Aaron Baar - Wednesday, February 23, 2011
"Snoop is a direct bull's-eye hit for our core customer target," B ...
- Sales Of TV Sets Rebound In Q4
MediaDailyNews, Wayne Friedman - Tuesday, February 22, 2011
The global business economy for TV sets has rebounded. Fourth-quarter 2010 shipmen ...
- NPD: Plasma TV Sales Up 45% In Super Bowl Week
Marketing Daily, - Monday, February 21, 2011
NPD Group reports that the Green Bay Packers weren't the only b ...
- U.S. Antitrust Regulator Eyeing Apple Subscription Plan
Around the Net In Brand Marketing, Karl Greenberg - Friday, February 18, 2011
The U.S. Department of Justice and the Federal Trade Commission are looki ...
- Sony Launches Qriocity In U.S.
Marketing Daily, - Thursday, February 17, 2011
Sony has launched its cloud-based music subscription service, Music Unlimited, powered ...
- Dell Guys Demo How Not To Do Guerilla Marketing
Around the Net In Brand Marketing, Karl Greenberg - Thursday, February 17, 2011
Two marketers at Dell's Round Rock, Tex., headquarters dressed up in bik ...
- Less-Expensive IPhone Coming
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, February 15, 2011
Apple is working on a line of less pricey iPhones that includ ...
- HP Reveals Its Pad
Around the Net In Brand Marketing, Karl Greenberg - Thursday, February 10, 2011
HP this week unveiled the TouchPad, set for sale this summer. T ...
- HP Campaign Spotlights The Computer User
Marketing Daily, Aaron Baar - Wednesday, February 9, 2011
"The center of the world isn't the PC [anymore], it's the user ...
- Expanded Samsung Programs Boost Customer Loyalty
Marketing Daily, Aaron Baar - Tuesday, February 8, 2011
"A large part [of our consumer engagement strategy] is offering a consiste ...
- Major Brands Sign On To News Corp. IPad Publication
Around the Net In Brand Marketing, Karl Greenberg - Thursday, February 3, 2011
Pepsi, Verizon, Virgin Atlantic, and Paramount Pictures are among the brands ...
- There's Gold In Second-Hand Smartphones
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, February 2, 2011
Retailers are buying back used iPhones and other devices and offering cred ...
- Best Buy Continues Super Bowl Push On Big Screens
Marketing Daily, - Tuesday, February 1, 2011
The Minneapolis-based retailer, which claims to be the only store that offe ...