- Platform Notwithstanding, Gaming Top Consumer Activity
Marketing Daily, Aaron Baar - Wednesday, May 30, 2012
According to new research from PwC U.S., people spend more time playi ...
- RIM Fends Off The Obituary Writers
Marketing Daily - Top of the News, Thom Forbes - Thursday, May 31, 2012
BlackBerry maker RIM, which reported Tuesday that it may experience an unexpect ...
- LG Focuses On Users In 3DTV Effort
Marketing Daily, Aaron Baar - Tuesday, May 29, 2012
In a new digital and print advertising campaign, LG Electronics USA us ...
- For Stores, Tablets Trump Mobile
Marketing Daily, Sarah Mahoney - Wednesday, May 23, 2012
Americans are crazy about shopping on tablets, and a new study repor ...
- Sales Increase, But 3DTV Excitement Lags
Marketing Daily, Aaron Baar - Wednesday, May 23, 2012
According to The NPD Group, 3DTV unit sales increased 74% and revenu ...
- HP Embraces a Nimbler Future By Laying Off 27,000
Marketing Daily - Top of the News, Thom Forbes - Thursday, May 24, 2012
After having had a good look at the rambling enterprise she acquir ...
- Motorola Mobility Chief Steps Down
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, May 23, 2012
Sanjay Jha has stepped down as chief executive of Motorola Mobility n ...
- The Father Of Remote Zapping Passes At 96
Marketing Daily - Top of the News, Thom Forbes - Wednesday, May 23, 2012
The inventor of one of the most deceptively pernicious devices known ...
- Nintendo's Got Game On Tennis Tour
Around the Net In Brand Marketing, Karl Greenberg - Monday, May 21, 2012
To help support the launch of Mario Tennis Open, Nintendo of Ameri ...
- Billboard Awards Feature Sony Tablets
Marketing Daily, Aaron Baar - Friday, May 18, 2012
If all goes as intended, presenters will open a folding, dual-screen tabl ...
- SF Giants Stars Tout Game Ratings
Marketing Daily, Aaron Baar - Thursday, May 17, 2012
Catcher Buster Posey and pitcher Ryan Vogelsong will appear in PSA's f ...
- Half Of iPhone Users Would Buy Apple TV
Marketing Daily, Aaron Baar - Tuesday, May 15, 2012
The biggest consideration for consumers is price. According to one survey, 3 ...
- Apple's Product Placement Strategy In Hollywood
Around the Net In Brand Marketing, Karl Greenberg - Monday, May 14, 2012
Apple has a vast and successful product-placement juggernaut. It's no accident tha ...
- Samsung Videos Highlight Quality Of Memory
Marketing Daily, Aaron Baar - Sunday, May 13, 2012
Samsung makes the memory that goes inside many of those devices ...
- McGraw Endorses JBL
Marketing Daily, Aaron Baar - Thursday, May 10, 2012
Country star will appear in ads; brand will sponsor his tour. ...
- Apple Has Mobile Advertisers Scrambling
Around the Net In Brand Marketing, Karl Greenberg - Thursday, May 10, 2012
Mobile advertisers are working around a new Apple policy that makes ...
- Cadillac CUE To Make Console IPad-Like
Marketing Daily, Karl Greenberg - Wednesday, May 9, 2012
The automaker says the CUE center screen and control panel represent t ...
- RIM Switches Marketing Executives
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, May 9, 2012
Research In Motion Ltd. has named a Sony Corp. manager as chi ...
- HP Refreshes Pavilion Line
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, May 9, 2012
HP has launched six new Ultrabooks. And in the works are noteboo ...
- Wahl Jumps Aboard Train To Target Audience
Marketing Daily, Aaron Baar - Sunday, May 6, 2012
In a growing trend of marketers trying to reach young men, Wah ...
- Samsung Gaining On Apple In Mobile Market Share
Marketing Daily, Aaron Baar - Friday, May 4, 2012
"Samsung has grown to take up a larger and larger percentage ...
- Best Buy CMO Resigns
Around the Net In Brand Marketing, Karl Greenberg - Friday, May 4, 2012
Best Buy Co. Chief Marketing Officer Barry Judge resigned from the world ...
- New Nook Heals 'No. 1' Bedroom Woe
Marketing Daily, Aaron Baar - Thursday, May 3, 2012
Barnes & Noble positions itself as marriage savior in a new campai ...
- Nikon Pitches Coolpix With Vibrant
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, May 2, 2012
Nikon has teamed up with contextual advertising specialist Vibrant to launch ...
- Trane Proves Its Unstoppability
Marketing Daily, Aaron Baar - Tuesday, May 1, 2012
Taking a cue from the brand's long-standing tagline, "It's Hard to St ...
- Dolby Takes Kodak's Place
Marketing Daily, Aaron Baar - Tuesday, May 1, 2012
The newly re-christened Dolby Theater will continue to host the academy awa ...
- BlackBerry Looking For Appy Development
Marketing Daily - Top of the News, Thom Forbes - Wednesday, May 2, 2012
A drastic situation calls for uncommon measures, RIM has decided, so wi ...
- Microsoft Fills A Cranny With The Nook
Marketing Daily - Top of the News, Thom Forbes - Tuesday, May 1, 2012
When I first heard about Microsoft investing $300 million or so ...