- 40% Report Eating Less Nutritious Food
Marketing Daily, Karlene Lukovitz - Tuesday, March 31, 2009
Not surprisingly, of the subgroups identified based on their current financial statu ...
- Jollying The Downtrodden Masses Through Bleak Times
Around the Net In Brand Marketing, Thom Forbes - Tuesday, March 31, 2009
Products that make folks smile are flying off the assembly line, Bru ...
- Sara Lee Reviewing Offers For Household Products Division
Around the Net In Brand Marketing, Thom Forbes - Tuesday, March 31, 2009
Sara Lee says it's "reviewing strategic options" for its household and bo ...
- Study: Food Safety Concerns Dog Consumers
Marketing Daily, - Tuesday, March 31, 2009
While most consumers believe supermarket foods are safe to eat, a n ...
- Quiznos, Popeyes Out With New Campaigns
Marketing Daily, Karlene Lukovitz - Tuesday, March 31, 2009
The campaigns just keep coming as QSRs duke it out for sha ...
- Jack Link's Launches Meat Snack For Teens
Marketing Daily, Karlene Lukovitz - Friday, March 27, 2009
Leading beef jerky brand Jack Link's is launching Matador, a new me ...
- New Tagline For Post Cereal: 'That Takes Grape Nuts'
Around the Net In Brand Marketing, Thom Forbes - Thursday, March 26, 2009
Post Foods is launching a cheeky ad campaign for Grape Nuts th ...
- Unilever Talks Up Sandwiches For Hellmann's
Marketing Daily, - Wednesday, March 25, 2009
Unilever's Hellmann's and Best Foods Mayonnaise has kicked off the second ye ...
- Carroll Shelby Changes Lanes
Marketing Daily, - Tuesday, March 24, 2009
Auto racing legend Carroll Shelby, chairman and founder of Carroll Shelby Internation ...
- Weight Watchers Adds 13 New Products
Marketing Daily, Karlene Lukovitz - Tuesday, March 24, 2009
The new products will be supported by online and print ads, outrea ...
- Kellogg CEO Mackay Wants Overhaul Of Food Safety Regs
Around the Net In Brand Marketing, Thom Forbes - Thursday, March 19, 2009
Kellogg CEO David Mackay will tell Congress today that the U.S. fo ...
- Epazote? Spotting Next-Wave Latino Foods
Marketing Daily, Karlene Lukovitz - Wednesday, March 18, 2009
Bland tableside guacamoles are being reinvented as consumers look for fresh, healt ...
- Higher Costs Eat Into General Mills' Profit
Around the Net In Brand Marketing, Thom Forbes - Wednesday, March 18, 2009
While demand for its Big G cereals, Betty Crocker dessert mixes a ...
- Bumble Bee Leverages Old Jingle's Buzz
Marketing Daily, Karlene Lukovitz - Tuesday, March 17, 2009
The message is a humorous way to remind consumers of tuna's versatilit ...
- Tyson Allying With Freshpet To Grow Fresh Dog Food Market
Around the Net In Brand Marketing, Thom Forbes - Tuesday, March 17, 2009
Tyson Foods is expected to announce today that it is investing millio ...
- Jell-O Launching 'Superfruit' Jell-O With Brooke Burke Campaign
Around the Net In Brand Marketing, Thom Forbes - Tuesday, March 17, 2009
"Dancing With The Stars" winner Brooke Burke will star in a campai ...
- Just An Online Minute... Pie = 3.14
Just An Online Minute, Kelly Samardak - Monday, March 16, 2009
The funniest thing this past week and weekend has been the "movemen ...
- Gluten-Free Showing Double-Digit Growth
Marketing Daily, Karlene Lukovitz - Friday, March 13, 2009
Web sites, books and DVDs on gluten-related illnesses and gluten-free diets ha ...
- Skittles' Stupid Social Media Trick
Around the Net In Brand Marketing, Thom Forbes - Friday, March 13, 2009
Do the nasty tweets about Skittles mean that companies that want ...
- Steve Bernard, Who Founded Cape Cod Chips, Dies At 61
Around the Net In Brand Marketing, Thom Forbes - Friday, March 13, 2009
...
- Local Sourcing Not A Top Priority for Most
Marketing Daily, - Thursday, March 12, 2009
While nearly one-third (31%) of adults say they purchase locally grown frui ...
- Peanut Butter Sales Down Again In February
Marketing Daily, - Wednesday, March 11, 2009
U.S. peanut butter sales continued to fall in February, although not ...
- Ben And Jerry's: Häagen-Dazs Downsizing Is 'Downright Wrong'
Around the Net In Brand Marketing, Thom Forbes - Tuesday, March 10, 2009
One of the first stories I assigned when I became national edit ...
- Quaker Oats' Umbrella Campaign Unites Products
Marketing Daily, Aaron Baar - Monday, March 9, 2009
The campaign, which begins in earnest on March 16 with television, prin ...
- Food Scares Make 'Transparency' More Critical
Marketing Daily, Karlene Lukovitz - Thursday, March 5, 2009
"Brands can leverage this to establish an 'ownable pedigree' that provides ...
- Cadbury Gets Fairtrade Certification in UK
Marketing Daily, - Wednesday, March 4, 2009
Cadbury plc has announced that its Cadbury Dairy Milk products in t ...
- Clarification: Skittles
Marketing Daily, - Thursday, March 5, 2009
An article in the March 4 issue of Marketing Daily, "Skittles Pul ...
- General Mills Offering Yesteryear's Cereal Boxes At Target
Around the Net In Brand Marketing, Thom Forbes - Wednesday, March 4, 2009
Yesterday, we reported on toy makers bringing back brands from yesteryear; tod ...
- MaggieMoo's Expands Cupcake Line
Marketing Daily, - Tuesday, March 3, 2009
MaggieMoo's Ice Cream & Treatery has expanded its signature line of i ...
- Marketers Praise Skittles' Gutsy Site Move
Marketing Daily, Karlene Lukovitz - Monday, March 2, 2009
Skittles has essentially turned its site into "a massive social media experiment ...