- Louisville, Marketing's Senior Center
Around the Net In Brand Marketing, Karl Greenberg - Monday, December 17, 2012
Businesses are making Louisville, Ky., a laboratory for marketing to the over- ...
- Google Israel Launches Tel Aviv Incubator
Online Media Daily, Laurie Sullivan - Monday, December 10, 2012
Campus Tel Aviv, a Google program in Israel supporting the growth ...
- Study Finds Innovation Pleases Car, Truck Owners
Marketing Daily, Karl Greenberg - Tuesday, December 4, 2012
Alexander Edwards, president of Strategic Vision, tells "Marketing Daily" that innovation isn ...
- The Corporate Struggle With Innovating
Research Brief, Jack Loechner - Thursday, November 29, 2012
To promote innovation, many researchers suggest executives cultivate a mindset that ...
- Pepsi Intros Fat-Blocking Soda In Japan
Marketing Daily, Karlene Lukovitz - Wednesday, November 14, 2012
Pepsi this week launched a soft drink in Japan that claims ...
- Automation Reality Check: How Innovation Will Strike a Balance
Online Media Daily, Skip Brand - Tuesday, October 30, 2012
What makes branding special and different from a lot of direct respon ...
- Survival Demands Innovation And Creativity
Online Media Daily, Joseph Jaffe - Wednesday, September 5, 2012
The future of marketing is a digital one, a tech-laden one. Bran ...
- Experts Weigh In On Impact Of Apple Verdict
Marketing Daily - Top of the News, Thom Forbes - Monday, August 27, 2012
With the air clearing on Apple's surprisingly swift and broad victory ov ...
- Walgreens Campaign Touts Its History Of Innovation
Marketing Daily, Aaron Baar - Saturday, August 11, 2012
A 30-second spot begins by showing Charles Walgreen founding his namesake sto ...
- Pepperidge Farm Launching 35 Products
Marketing Daily, Karlene Lukovitz - Thursday, August 9, 2012
Irene Chang Britt, who recently succeeded longtime president Pat Callaghan, is t ...
- Dannon, Smithfield, Chobani Open Own Cafes
Marketing Daily, Karlene Lukovitz - Tuesday, July 24, 2012
Dannon yogurt and Smithfield Foods, known for Virginia ham and pork, ha ...
- MediaCom US Merges Digital, Content Operations
MediaDailyNews, Steve McClellan - Monday, July 16, 2012
Sasha Savic, who joined MediaCom USA in April as CEO, is quick ...
- New Cargill System to Help Food Makers Reduce Sodium
Marketing Daily, Karlene Lukovitz - Tuesday, July 3, 2012
Cargill has introduced a new ingredients system designed to help food make ...
- Menacing Mobile
Media Magazine, Erik Sass - Wednesday, June 6, 2012
In a New York Times column titled "The Twitter Trap," published ...
- Getting A Handle On The Future: Start By Making Life Easier
Marketing: Travel, Gary Leopold - Monday, June 4, 2012
The great thing about consumer trends is that they lead us ...
- Bill Ford Touts Innovation For Michigan
Marketing Daily, Karl Greenberg - Thursday, May 31, 2012
At the Mackinac Policy Conference this week, Ford Motor Company Chairman Bi ...
- Car Ads On Technology, Efficiency Resonate
Marketing Daily, Karl Greenberg - Thursday, May 10, 2012
Non-luxury auto owners and intenders like humorous, clever, entertaining, and unique ad ...
- Tide Pods Among First 'Hypeworthies' Winners
Marketing Daily, Karlene Lukovitz - Monday, May 7, 2012
Winners in 13 categories were chosen by a panel of grocery indust ...
- Mindshare Launches New Gen Y Trend Report Series
Raw, Steve McClellan - Tuesday, March 6, 2012
Mindshare has launched the first edition of its new quarterly trend serie ...
- 2011 Ace Score Rankings: KitchenAid Leads The Pack
Marketing Daily, Karlene Lukovitz - Wednesday, January 4, 2012
The 60-second commercial employs product innovation and "storytelling" by showing home che ...