- Jim Beam's Red Stag Sponsors Kid Rock Tour
Marketing Daily, Karlene Lukovitz - Friday, May 29, 2009
The celebrity tie-ins include a "Call of the Wild" sweepstakes in whi ...
- Activision Looks To Engage 'Guitar Hero 5' Fans
Marketing Daily, Aaron Baar - Thursday, May 28, 2009
All this week, the company has been announcing band participation via new ...
- The Mobile Decade
Around the Net In Online Marketing, Ross Fadner - Wednesday, May 27, 2009
In an interview with The Globe and Mail, Michael Jones, Google's chi ...
- Report: Mobile Music Revenue To Hit $5.5 Billion In 2013
Online Media Daily, Mark Walsh - Tuesday, May 26, 2009
Revenue from streamed music and full-track downloads on mobile phones will gr ...
- Pepsi And MTV 'Drink Up, Rock Out'
Around the Net In Brand Marketing, - Friday, May 22, 2009
Pepsi has teamed up with the MTV network and MTV Games' popul ...
- State Farm Teams Up With Live Nation In Promo
Marketing Daily, - Thursday, May 21, 2009
Insurance company State Farm will promote its designated driver program for Li ...
- Toyota Launches 'Rock The Space' For Musicians
Marketing Daily, Karl Greenberg - Friday, May 22, 2009
As part of the deal with MySpace, artists who submit an origin ...
- Search Wrong On 'Idol'
Online Media Daily, Mark Walsh - Thursday, May 21, 2009
So much for search volume as a pop culture predictor. Based ...
- Aaron's Gets Lakewood Amphitheatre Name
Marketing Daily, - Thursday, May 14, 2009
Live Nation and Aaron's, Inc., a rent-to-own retailer, have formed a three-ye ...
- MySpace Music Downloads Have 'Disappointed'
Around the Net In Online Marketing, Ross Fadner - Thursday, May 14, 2009
"MySpace Music hasn't yet saved the digital-music business, and it's a lo ...
- Dr Pepper Kicks Off 'la Vida23' Campaign
Marketing Daily, - Wednesday, May 13, 2009
Dr Pepper launches its Vida23 Hispanic-focused program on Friday with Club23, ...
- Brightcove Falls Under Vudu Spell
Online Media Daily, Gavin O'Malley - Tuesday, May 12, 2009
Web video company Brightcove has tapped video-on-demand startup Vudu to get i ...
- ABC Welcomes Viewers to Online 'Music Lounge'
Around the Net In Media, Joan Voight - Friday, May 8, 2009
ABC unveiled a new online "music lounge" this week that offers ...
- Pandora's Thriving iPhone Business
Around the Net In Online Marketing, Ross Fadner - Friday, May 8, 2009
Pandora, a streaming Internet radio service, still mainly makes its money throu ...
- Anheuser, Live Nation Re-Up Sponsorship
Marketing Daily, - Wednesday, May 6, 2009
Anheuser-Busch and Live Nation, the world's largest producer of live concerts, ha ...
- Ford Dangles 'Idol' Finale In Promo
Marketing Daily, Mark Green - Wednesday, May 6, 2009
Ford is also working with an agency called House Party to organi ...
- T-Mobile Sing-Along In Trafalgar Square
Around the Net In Brand Marketing, Thom Forbes - Wednesday, May 6, 2009
If you've ever heard yourself sing "Hey Jude" and winced, you'll ...
- Repeat Chord: Record Industry Lobbies Congress For Compensation
MediaDailyNews, - Tuesday, May 5, 2009
A new bill before Congress, backed by the record industry, hopes ...
- Digital Tune: CBS Interactive Music Group Launched
MediaDailyNews, Wayne Friedman - Tuesday, May 5, 2009
CBS is starting up a new business unit -- CBS Interactive Mus ...
- CBS Interactive Hears the Music
Online Media Daily, Gavin O'Malley - Wednesday, May 6, 2009
To better align existing assets, CBS Corp. on Tuesday announced the formati ...
- Enjoying The Journey Vs. Online Spoilers
Online Spin, Cory Treffiletti - Wednesday, May 6, 2009
In a recent issue of Wired, J.J. Abrams wrote an editorial ...
- Contact: Sold American
Media Magazine, Tricia Despres - Friday, May 1, 2009
It ain't exactly TicketMaster-Live Nation, but when country crooners Rascal Flatts Americ ...
- Pearl Jam's Puzzling Play
OMMA Magazine, Christine Champagne - Friday, May 1, 2009
Online gaming and grunge. Who would have linked them back in t ...
- RAM: License to Ill
OMMA Magazine, David Roth - Friday, May 1, 2009
Tape decks have gone the way of the in-dash eight-track, but t ...
- Industry Watch: We're With the Band
OMMA Magazine, Eric Butterman - Friday, May 1, 2009
The music industry has never been more challenged - okay, threatened ...