- Brazil, The Next Sports Marketing Heaven
Marketing: Sports, Roberto Bruni - Tuesday, January 31, 2012
Brazil will host the World Cup of Soccer in 2014 and t ...
- Pantene Signs 11 Well-tressed Olympians
Marketing Daily, Sarah Mahoney - Friday, January 27, 2012
In the U.S., TV and print ads will rely heavily on swimm ...
- MetroPCS Sponsors USA Basketball
Marketing Daily, Karl Greenberg - Thursday, January 19, 2012
MetroPCS is launching a marketing program with USA Basketball called the Dre ...
- P&G Brings Back 'Moms' To Olympics
Marketing Daily, Karl Greenberg - Friday, January 13, 2012
P&G says it plans also to raise $5 million to help establi ...
- Procter & Gamble Brings Back "Thank You Mom"
Raw, Karl Greenberg - Friday, January 13, 2012
Procter & Gamble, a Worldwide Olympic Partner, is bringing back the 'Tha ...
- NBC, Panasonic Team For 3D TV Summer Olympics
Around the Net In Media, Phyllis Fine - Tuesday, January 10, 2012
Want to watch track stars run virtually around your living room? F ...
- P&G's Gillette Launches Olympic Bid
Marketing Daily, Karl Greenberg - Monday, January 9, 2012
Procter & Gamble's Gillette brand has signed 24 athletes from 18 countri ...
- Despite 'Uncertainties' Publicis' Levy Plans 5% Growth
MediaDailyNews, Steve McClellan - Friday, January 6, 2012
Publicis Group CEO Maurice Levy confirmed last week that some clients c ...
- London Olympics Volunteers Get Social Media Guidelines
The Social Graf, Erik Sass - Friday, January 6, 2012
The London Olympics, scheduled for July 27-August 12, will be an impressi ...