- Microsoft Adds Automation To Retargeting Lists, Integrates Customer Match With Adobe, Others
Search & Performance Marketing Daily, Laurie Sullivan - Friday, December 2, 2022
Microsoft Advertising has released updates to its Audience Targeting feature and Audien ...
- Amazon Ads Reporting Outage Throws Off Calculations For Black Friday Campaign Spend
Search & Performance Insider, Laurie Sullivan - Wednesday, November 30, 2022
A glitch in Amazon's system caused many advertisers to potentially overspend ...
- Yahoo Becomes Taboola's Largest Shareholder, Enters Exclusive 30-Year Commercial Agreement
Search & Performance Marketing Daily, Laurie Sullivan - Monday, November 28, 2022
The collaboration will help advertisers face the challenge of successfully targeting a ...
- Google Quietly Tests New Way For Publishers To Monetize Web Sites
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, November 23, 2022
Google is testing a new feature with publishers that will enable th ...
- Google Urged To Stamp Out Misleading Abortion Ads
Digital News Daily, Wendy Davis - Tuesday, November 22, 2022
"We ask you to address issues with misrepresentation in advertising on Google ...
- Baidu Benefits From Online Advertising Recovery
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, November 22, 2022
Despite continued lockdowns due to COVID-19, China's largest search engine Baidu report ...
- Publisher Settings For Google AdSense Data-Protection Law Coming In Jan. 2023
Search & Performance Insider, Laurie Sullivan - Thursday, November 17, 2022
Google will offer service-provider terms to supplement existing data-protection laws effective Ja ...
- U.S.-Based Journey Further CEO Duncan Smith On How To Keep Consumers With The Brand
Data & Programmatic Insider, Laurie Sullivan - Monday, November 14, 2022
Expanding ad agency Journey Further from the U.K. to the U.S. ...
- 1-800 Contacts Urges Court To Revive Claims Over Search Ads
Digital News Daily, Wendy Davis - Wednesday, November 9, 2022
1-800 Contacts on Wednesday urged a court to reinstate a lawsuit accusi ...
- Zero Clicks On Google Search Results Are More Likely On Desktop Computers
Research Intelligencer, Robert Williams - Thursday, November 10, 2022
Findings may indicate that Google provides enough information on its search engi ...
- Apple Reportedly Will Build Ad Network Around Major League Soccer
Search & Performance Marketing Daily, Laurie Sullivan - Sunday, November 6, 2022
Apple plans to build a live TV ad network in preparation f ...
- Merkle: Prioritizing Performance Media, What Marketers Say They Do
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, November 3, 2022
Just 48% of respondents to a Merkle survey prioritized organic search mo ...
- Marketers Struggle To Find Customers, Spend A Bit More On Ads To Reach Them
Search & Performance Marketing Daily, Laurie Sullivan - Monday, October 31, 2022
Data released from omnichannel performance marketing firm Skai shows marketers spent slight ...
- Microsoft Looks For Unusual Opportunities For Advertisers, Finds One In Qatar
Search & Performance Insider, Laurie Sullivan - Friday, October 28, 2022
Many of this year's World Cup soccer games will take place duri ...
- Google Analytics 4 Migration Deadline For UA360 Moved To 2024, Cites Complexities For Advertisers
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, October 27, 2022
The transition to Google Analytics 4 is complex. Google has moved t ...
- Google Gives Consumers Additional Ad Controls For Search, YouTube, Discover
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, October 20, 2022
Google has begun to roll out My Ad Center -- which allo ...
- Google Changes Search Ads Design On Mobile, Desktop Tests To Follow
Search & Performance Marketing Daily, Laurie Sullivan - Friday, October 14, 2022
The company has been testing this process for more than a ye ...
- Advertisers Increase Google Ads Spending By 15% In Q3 2022: Tinuiti
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, October 13, 2022
Spending on Google search ads overall grew 15% year-over-year in Q3 202 ...
- eBay Launches Quick Setup Feature For Ads
Around the Net in Search Marketing, Laurie Sullivan - Monday, October 10, 2022
eBay launched a Quick Setup feature for its CPC ads. There's ...
- NBTV Builds Out The Next Generation Of Streaming Media - From Golf To Cannabis
Data & Programmatic Insider, Laurie Sullivan - Monday, October 10, 2022
NBTV built a network to responsibly promote and sell alcohol and wi ...
- Google Steps Up Automation To Create Assets For Ads From Website, Existing Ads
Search & Performance Marketing Daily, Laurie Sullivan - Friday, October 7, 2022
Google now automatically pulls in relevant creative content from a company's landi ...
- Paid-Search Spending Rose 5% In September
Search & Performance Insider, Laurie Sullivan - Friday, October 7, 2022
Skai, which releases data tracking its clients' monthly spending, found the avera ...
- Google Issue Affecting Ad Approval, Ad Serving
Search & Performance Insider, Laurie Sullivan - Friday, September 23, 2022
Jonathan Kagan, VP of search at 9Rooftops, woke up Thursday morning ...
- Uber-Owned Alcohol Delivery Company Drizly Launches Ad Platform
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, September 22, 2022
Drizly, an Uber Technology company supporting the delivery of alcohol, is t ...
- eBay Ads Holiday Survey Reveals Search And Purchase Patterns
Search & Performance Insider, Laurie Sullivan - Thursday, September 22, 2022
Despite record-setting inflation rates and other economic challenges, shoppers still plan ...
- Search Thriving: Least Likely To Be Cut From Ad Budgets
Search & Performance Marketing Daily, Laurie Sullivan - Friday, September 16, 2022
Insider Intelligence believes search media is the channel least likely to s ...
- Google Rebrands Ad Extensions To Assets
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, September 15, 2022
Google on Thursday announced it is rebranding ad extensions to assets ...
- Microsoft Platform Allows Advertisers To Run Ads On Bing, Google, LinkedIn, Facebook, Instagram, Twitter
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, September 8, 2022
Microsoft on Thursday announced the Multi-platform feature available in Smart Campaigns, whi ...
- Google Exclusivity And DOJ's Battle Over Search
Search & Performance Marketing Daily, Laurie Sullivan - Friday, September 9, 2022
Google pays billions of dollars to other companies to keep its sear ...
- Google Experiencing Issue Affecting Ads Manager Data Transfer
Around the Net in Search Marketing, Laurie Sullivan - Thursday, September 8, 2022
Some publishers may notice missing data in their Ad Manager Data Transf ...