- Chevrolet Going To The Dogs At Show
Marketing Daily, Karl Greenberg - Monday, April 9, 2012
Chevrolet is inviting dogs to the New York Auto Show as pa ...
- Pet Food Shoppers Continue To Buy Premium
Marketing Daily, Tanya Gazdik - Sunday, April 8, 2012
Across all areas of the U.S. pet market, the net fallout fr ...
- Retail USA In Four Years
Research Brief, Jack Loechner - Wednesday, March 21, 2012
According to a new Whitepaper from Nielsen, What's In Store, In-Store F ...
- State Farm Salutes Hero Dogs
Marketing Daily, Tanya Gazdik - Wednesday, March 14, 2012
State Farm is joining forces with the American Humane Association to celebra ...
- Infectious Meow Mix Jingle Returns
Marketing Daily, Tanya Gazdik - Tuesday, March 13, 2012
Half of respondents recall most, if not all, of the lyrics ...
- A Lesson In How To Make A Pet Story
Marketing Daily - Top of the News, Thom Forbes - Thursday, March 8, 2012
We all know that the backs of innovators and pioneers are oft ...
- Pet Insurance Sales Are Up
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, March 7, 2012
Pet insurance providers have grown tenfold during the last decade to ...
- No Joke -- Cable Channel For Dogs Debuts
Around the Net In Media, Phyllis Fine - Friday, February 17, 2012
A cable channel that carefully avoids loud noises and, of course, th ...
- Purina Tells Owners Pets Are 'Great'
Marketing Daily, Aaron Baar - Wednesday, February 15, 2012
Every dog owner knows their pet is "good." Purina Pro Plan, wi ...
- Bud Light Enlists Weego To Continue Buzz
Marketing Daily, Tanya Gazdik - Tuesday, February 7, 2012
Bud Light's Facebook page explains how "once just looking for an owne ...
- Subaru Returns With A New Pack Of Dogs
Marketing Daily, Tanya Gazdik - Monday, February 6, 2012
When Super Bowl playes take the field on Feb. 5, Subaru owne ...
- Citgo Continues 'Fueling Good' Program
Marketing Daily, Tanya Gazdik - Thursday, February 2, 2012
Houston-based Citgo is awarding Florida-based Canine Castaways, Inc. with $5,000 in Cit ...
- Pet Owners Shopping Around
Marketing Daily, Tanya Gazdik - Wednesday, January 25, 2012
Pet product marketers and retailers might want to rethink their strategies d ...
- Petsami Pet Channel Launches On YouTube
Online Media Daily, Fern Siegel - Monday, January 23, 2012
FishBowl Worldwide Media, has launched Petsami, a new YouTube channel devoted ...
- Why Animals Rock The Super Bowl
Marketing Daily, Sarah Mahoney - Saturday, January 21, 2012
Budweiser's magnificently predictable Clydesdales. A righteous pug kicking down doors for Dorito ...
- KSL Media Dogs PetSmart Account; Ad Spend Pegged Near $80M
MediaDailyNews, Steve McClellan - Thursday, January 19, 2012
PetSmart, the pet supply retail chain, has awarded its media agency assignme ...