- Romney Lambasted For Accusations; Will It Matter?
Marketing Daily, Karl Greenberg - Wednesday, October 31, 2012
Robert Passikoff, president of New York-based marketing consultancy Brand Keys, says th ...
- Chrysler CEO: Romney Ads Misleading
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, October 31, 2012
Mitt Romney, in ads and statements, has said Chrysler is outsourcing Je ...
- Koch Bros. Top $95 Mil
Around the Net In Media, Joe Mandese - Wednesday, October 31, 2012
Conservative political candidate backers the Koch brothers, have surpassed $95 million ...
- Presidential Campaigns Launch Final Ad Salvos In Battlegrouund States
Around the Net In Media, Joe Mandese - Wednesday, October 31, 2012
The Presidential campaigns are gearing up for their most important media flight ...
- Bing Launches Election Coverage Site
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, October 31, 2012
For those searching for information on Obama vs. Romney election coverage, Microso ...
- National GOP And Dems Giving Up In Maine
Marketing Daily, Sarah Mahoney - Tuesday, October 30, 2012
Looks likes both the national Republicans and Democrats are giving up ...
- Superstorm Throws Sand In Face Of Ad Economy, Reduces '12 Ad Growth To Zero
MediaDailyNews, Joe Mandese - Wednesday, October 31, 2012
At least one highly respected media industry economist -- Pivotal Research Group ...
- Belo Corp. Gains Big From Political, Olympics Revenue
MediaDailyNews, Wayne Friedman - Tuesday, October 30, 2012
Strong political and Olympics advertising revenue lifted Dallas-based TV group Belo Cor ...
- Why Is Selling Ad Tech Eerily Similar To Politics?
Online Spin, Cory Treffiletti - Wednesday, October 31, 2012
I hear lots of people in our industry ask the same questi ...
- Is A Picture Worth A Thousand Votes? Depends On Who Is Conquesting Whose
Red, White & Blog, Joe Mandese - Wednesday, October 31, 2012
It used to be that the most powerful way to hijack yo ...
- Parks and Recreation': The Kinder, Gentler View Of Politics
TV Board, Gary Holmes - Wednesday, October 31, 2012
Television viewers with a sour taste in their mouth from this year ...
- What Works In Campaign Commercials
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, October 30, 2012
Campaigns do not rely on professional advertising executives as often as th ...
- Obama Calls Romney Ad A Lie
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, October 30, 2012
The Obama campaign on Monday unveiled a new TV spot calling Mi ...
- How The Election Could Affect Advertising
Around the Net In Media, Phyllis Fine - Tuesday, October 30, 2012
"Advertising, publishing and marketing observers are reluctant to predict how Election D ...
- Local Political Story: NY, NJ Officials Ready For Their Close-Ups?
Around the Net In Media, Phyllis Fine - Tuesday, October 30, 2012
Forget next week's big election for a moment. Hurricane Sandy wrote i ...
- Boomer Politics: Medicare And Retirement?
Engage:Boomers, Lori Bitter - Tuesday, October 30, 2012
So much has been written lately on the Boomer vote and h ...
- It's Political Season - Where's The Remote?
Marketing Daily, Judy Popky - Tuesday, October 30, 2012
Candidates should embrace the new rules of marketing that brands are championi ...
- Obama Even In Ad Race, PACS Notwithstanding
Around the Net In Brand Marketing, Karl Greenberg - Monday, October 29, 2012
Cash from Crossroads and the Kochs isn't everything. The White House a ...
- Political Ad Tracker: Media Spend Shifts To Address October Surprise
MediaDailyNews, Heather Watson - Monday, October 29, 2012
The October Surprise could shift the spend once again, due to ...
- Political Affiliation Becomes Ad Targeting Data Point
Online Media Daily, Laurie Sullivan - Friday, October 26, 2012
Democrat and Republican character traits and preferences can provide brands with attribut ...
- Voting on Videos: From Fetching Cats to I Like Ike
VidBlog, Daisy Whitney - Monday, October 29, 2012
Can't get enough of politics? Or maybe you prefer cat videos? Eith ...
- Networks To Change Exit Poll Strategy
Around the Net In Media, Phyllis Fine - Friday, October 26, 2012
Broadcast networks and the AP will be cutting down on the numb ...
- Political Discourse Fuels 200 Millionth Comment On HuffPo, Romney Vid Ranks No. 1
Online Media Daily, Joe Mandese - Thursday, October 25, 2012
Fueled by community dialogue surrounding political discourse, the Huffington Post estimates ...
- Obama First Political Campaign On BuzzFeed
Around the Net In Brand Marketing, Karl Greenberg - Thursday, October 25, 2012
The Obama for America campaign has taken to BuzzFeed, the first campai ...
- Political Ads Break Records
Around the Net In Media, Phyllis Fine - Thursday, October 25, 2012
Yep, there's been a lot more political ads on TV this ye ...
- '12 Presidential Campaign Sets Record For Political Ad Volume
Around the Net In Media, Joe Mandese - Thursday, October 25, 2012
More than 915,000 commercials aired on broadcast and cable stations since Preside ...
- Is Media Firestorm Over Mourdock's Comment Something God Intended Too? Politco Rounds It Up
Around the Net In Media, Joe Mandese - Thursday, October 25, 2012
From the campaign trail to Barack Obama's appearance on "The Tonight Sh ...
- Google's Lobbying Cash Flow
Around the Net in Search Marketing, Laurie Sullivan - Thursday, October 25, 2012
How much did Google spend to lobby those in Washington? About $4.18 milli ...
- Agency Offers Better Options For Record Political Ad Spend, Includes 'Fun'
MediaDailyNews, Joe Mandese - Wednesday, October 24, 2012
Political advertising is a lot like the weather: People like to compla ...
- WPP's Four Shades Of Grey: Bevy Weighs Heavy On Ad Economy
MediaDailyNews, Joe Mandese - Thursday, October 25, 2012
WPP this morning released relatively tepid third-quarter results, crying foul and attributi ...