- Winston-Salem Launches Tourism Campaign
Marketing Daily, Tanya Gazdik - Monday, January 30, 2012
The Visit Winston-Salem tourism bureau in North Carolina has launched a campai ...
- Ball Park: Men 'Easier Fed Than Understood'
Marketing Daily, Karlene Lukovitz - Friday, January 27, 2012
The campaign spans TV, print, digital, social media, in-store activations and publ ...
- Callaway Golf Goes To Las Vegas
Marketing Daily, Karl Greenberg - Thursday, January 26, 2012
Ads to air during CBS' coverage of the Farmer's Insurance Open promo ...
- Onitsuka Tiger Back As Fashion Brand
Marketing Daily, Karl Greenberg - Tuesday, January 24, 2012
"They saw that it had potential to be a fashion-forward brand, ...
- Cisco Links In, Take TV Campaign To Social Business Platform
Online Media Daily, Laurie Sullivan - Monday, January 23, 2012
Cisco Systems becomes the first company to launch a targeted video ...
- Cheerios, Fitness Mag Team On Weight-Loss Program
Marketing Daily, Karlene Lukovitz - Thursday, January 19, 2012
General Mills' Multi Grain Cheerios and Meredith Corp.'s 'Fitness' magazine have partner ...
- Stop The Presses (Again): Online To Surpass Print Ad Spending This Year
MediaDailyNews, Joe Mandese - Thursday, January 19, 2012
eMarketer just released an updated ad forecast predicting that online would surpa ...
- Online Ad Spend Projected To Soar To Nearly $40B
Online Media Daily, Gavin O'Malley - Thursday, January 19, 2012
In a watershed moment for the Web, researchers expect domestic online advertisi ...
- Google Brings Hot European Effort To U.S.
Marketing Daily, Aaron Baar - Tuesday, January 17, 2012
Hot off a successful campaign in the UK and Germany, Google ...
- GearWrench Extends Advertising To New Market
Marketing Daily, Karl Greenberg - Monday, January 16, 2012
Baldwin& principal David Baldwin tells us that the agency, which has work ...
- HomeAway Suggests 'Let's Stay Together'
Marketing Daily, Tanya Gazdik - Thursday, January 12, 2012
The TV spot features the Al Green 1972 classic hit by t ...
- Honda Tosses A Cephalopod For Pilot
Marketing Daily, Karl Greenberg - Tuesday, January 3, 2012
Honda is out of the gate with an ad for the Pil ...
- Branded Content Advertising Spend At All Time High
Research Brief, Jack Loechner - Wednesday, January 4, 2012
According to the 2011 "Spending Study" conducted by the Custom Content Counc ...