- Slow, But Some, Advancement In Consumer Indices
Research Brief, Jack Loechner - Monday, July 26, 2010
According to The Consumer Reports Index for July, by the Consumer Repor ...
- Survey Finds Ever More People Cutting Back
Marketing Daily, Aaron Baar - Thursday, July 22, 2010
"Everyone's doing just a little more [saving] or are about the sa ...
- Mintel: 'Healthy' Menu Items Show Growth Spurt
Marketing Daily, Karlene Lukovitz - Thursday, July 22, 2010
The recent rise in healthier menu items likely reflects both growing consum ...
- Are You An Ecochondriac? Sindifferent? Hopetimistic?
Marketing Daily, Sarah Mahoney - Thursday, July 22, 2010
Most people in marketing are either so BlackBuried or lost in t ...
- Consumers Use Online Banking, But Not For Bill Paying
Marketing Daily, - Thursday, July 22, 2010
The company found that 45% of adults with access to the Intern ...
- J.D. Power: Auto Sales Up In July, But Volatility Reigns
Marketing Daily, - Thursday, July 22, 2010
Jeff Schuster, executive director of global forecasting at the Westlake Village, Calif ...
- Ad Exposure On Both TV and Online Delivers Big Time
Research Brief, Jack Loechner - Friday, July 23, 2010
According to new data from The Nielsen Company, airing an ad bo ...
- Nielsen: Time To Recommit To Boomers
Marketing Daily, Sarah Mahoney - Wednesday, July 21, 2010
"There is practically no segment or category out there where Boomers aren ...
- Independent Closings Drive Overall 1% Unit Loss
Marketing Daily, Karlene Lukovitz - Wednesday, July 21, 2010
Visits to U.S. restaurants declined by 3% during the year ending ...
- ABI: No Mobile Plan? It's Time To Get One
Marketing Daily, Aaron Baar - Wednesday, July 21, 2010
Even the use of more "traditional" advertising is up via mobile device ...
- Paid-Search Advertising Becoming Ticket For Small Business
Online Media Daily, Laurie Sullivan - Wednesday, July 21, 2010
Small businesses in jewelry, loans, mortgages and recruitment services significantly increased spendi ...
- Ads Online Gaining Acceptance
Research Brief, Jack Loechner - Thursday, July 22, 2010
According to research conducted by Frank N. Magid Associates with Magid Med ...
- The Video Revolution May Be Tablet-ized
VidBlog, Steve Smith - Thursday, July 22, 2010
Is the iPad and similar tablets the platform that Web video h ...
- KBB: Online Shoppers Look To Spend Less
Marketing Daily, Karl Greenberg - Tuesday, July 20, 2010
Most used-car shoppers plan to spend less than $15,000, and half ...
- NPD: Consumers Resetting, Not Recovering
Marketing Daily, Sarah Mahoney - Tuesday, July 20, 2010
"Overall, consumers have reached this new equilibrium of spending and making decisio ...
- Budget-Conscious Favoring Staycations, Car Trips
Marketing Daily, - Tuesday, July 20, 2010
The bottom line, according to the survey, is that Americans are sti ...
- NPD: Consumers Accepting Stevia-Sweetened Foods
Marketing Daily, - Tuesday, July 20, 2010
June Dieting Monitor data show 35% of U.S. consumers reporting that th ...
- Cars May Not Be Flying Off Lots, But Auto Ad Volume Is Higher Than Ever
Online Media Daily, Gavin O'Malley - Tuesday, July 20, 2010
The recent hard times in the automotive industry have not dented t ...
- Six in Ten American Adults Online Wirelessly
Research Brief, Jack Loechner - Wednesday, July 21, 2010
According to the findings of a daily tracking survey on Americans' u ...
- People Entertaining Bank Account-free Notions
Marketing Daily, Aaron Baar - Monday, July 19, 2010
According to Mintel Comperemedia, 19% of consumers would be interested in usi ...
- Reports: New Insights On Social Media's Impact
Marketing Daily, Karlene Lukovitz - Tuesday, July 20, 2010
The correlations between early-tech adopters and heavy restaurant patronage can likely ...
- Online Actions in May Show Increased Purchase Intent for Rings, iPad and GPS
Online Media Daily, OMMA Editors - Tuesday, July 20, 2010
The BlueKai Pulse is an analysis of data from the BlueKai Exchang ...
- The ROI of Social Media Marketing: More than Dollars and Cents
Online Media Daily, Augie Ray - Tuesday, July 20, 2010
Many marketers can draw a straight line between investments in social med ...
- Customer Service Is Crucial To Repeat Business and Profitability
Research Brief, Jack Loechner - Tuesday, July 20, 2010
According to the American Express Global Customer Service Barometer, 61% of America ...
- Alcohol: At-Home Upticks As On-Premise Dips
Marketing Daily, Karlene Lukovitz - Friday, July 16, 2010
While more consumers are opting to consume alcoholic beverages at home rath ...
- Returning College Students Spending Optimistically
Research Brief, Jack Loechner - Monday, July 19, 2010
Findings from Alloy Media + Marketing's 10th Annual College Explorer Study sh ...
- As BP 'Fix' Looms, Mistrust Still Growing
Marketing Daily, Sarah Mahoney - Thursday, July 15, 2010
Even as the world watches to see if BP's new cap c ...
- Study: Drug Ads Educate, Inform
Marketing Daily, Aaron Baar - Thursday, July 15, 2010
Those warnings of all the side effects that can arise from prescripti ...
- Survey: Food, Beverage Execs Cautiously Optimistic
Marketing Daily, Karlene Lukovitz - Thursday, July 15, 2010
Senior executives in the food and beverage industry expect to see reven ...
- YouTube Scores 101 Online Videos Per Viewer in May
Research Brief, Jack Loechner - Friday, July 16, 2010
New data from comScore shows that 183 million U.S. Internet users watch ...