- 2011 Was Mixed Bag For Auto, Packaged Goods Writer
Marketing Daily, Karl Greenberg - Friday, December 30, 2011
Last year saw Top 10 stories about Trojans, Durangos, cause marketing, app ...
- Survey Says: Readers Like Stories About Studies
Marketing Daily, Tanya Gazdik - Friday, December 30, 2011
With six of this reporter's top-read stories this year focusing on studie ...
- The Eyes Have It: TOTN's Top 10 Stories Of 2011
Marketing Daily - Top of the News, Thom Forbes - Friday, December 30, 2011
It's always illuminating to read which stories have most touched readers' fancie ...
- Philpott Retiring As Aegist Exec Director
MediaDailyNews, Joe Mandese - Friday, December 30, 2011
Robert Philpott, who was CEO of Synovate before Aegis Group sold ...
- IT More Appreciated, But Culture Precludes Dependence
Research Brief, Jack Loechner - Friday, December 30, 2011
According to the McKinsey sixth annual "McKinsey Global Survey," executives say the ...
- Women's Expectations Don't Equal Their Motivations
Marketing Daily, Karl Greenberg - Wednesday, December 28, 2011
There are more women motivated to have balance in life and ...
- Lempert: Boomers, Men Will Shape Food Trends
Marketing Daily, Karlene Lukovitz - Wednesday, December 28, 2011
The buying power of Baby Boomers and the increasing roles of m ...
- CPG Shopping Habits Reduced To Four Kinds of Trips
Research Brief, Jack Loechner - Thursday, December 29, 2011
Trip mix has shifted during the course of the economic downturn, b ...
- Online Love: Amazon Earns Highest Marks Yet
Marketing Daily, Sarah Mahoney - Wednesday, December 28, 2011
In the E-Retail Satisfaction Index, perennial favorite Amazon jumped two points ...
- Article Posting and Social Media Most Popular Marketing Tactics For B2B Marketers
Research Brief, Jack Loechner - Wednesday, December 28, 2011
According to Content Marketing Institute and MarketingProfs, who developed and conducted t ...
- Gen Y, Boomers On Same Smartphone Page
Marketing Daily, Aaron Baar - Friday, December 23, 2011
According to research commissioned by Consumer Cellular (which is the official ce ...
- Autos Sprint To (Relatively) Big Finish
Marketing Daily, Karl Greenberg - Friday, December 23, 2011
We are coming down the stretch, and everyone in the auto busine ...
- Group Deals Profitable and Effective For Local Merchants
Research Brief, Jack Loechner - Tuesday, December 27, 2011
New marketing trends data from MerchantCircle's 7th survey of small business owne ...
- A Caution Light For Tablets
Research Brief, Jack Loechner - Monday, December 26, 2011
A new whitepaper from Juniper Research predicts that recessionary conditions will possib ...
- Healthy Kids' Eating Habits Start at Home
Marketing: Health, Anne Marie Kelly - Friday, December 23, 2011
The apple doesn't fall far from the tree when it comes ...
- Social And Email Top Growing Marketing Budgets For 2012
Research Brief, Jack Loechner - Friday, December 23, 2011
A recent StrongMail survey, conducted by Zoomerang in November, reflects the attitud ...
- College-Educated More Likely to Use Social Networks
The Social Graf, Erik Sass - Friday, December 23, 2011
Americans (and people in other countries) who hold college degrees are mo ...
- People Warming To Mobile Banking Idea
Marketing Daily, Aaron Baar - Wednesday, December 21, 2011
Most respondents to the survey said they still prefer to use ...
- Frenemies With Benefits: comScore, Nielsen Deal Seen As Positive For Online Ad Market
Online Media Daily, Joe Mandese - Thursday, December 22, 2011
Wednesday's surprise patent litigation settlement between online audience measurement giants comScore a ...
- Most Listeners Stay With Radio Station During Commercial Breaks
Research Brief, Jack Loechner - Thursday, December 22, 2011
Arbitron, Media MonitorsSM, and Coleman Insights, with Arbitron's PPM (Portable People Meter ...
- Luxe In Flux
Engage:Affluent, Stephen Kraus, Bob Shullman - Wednesday, December 21, 2011
Tracking the evolution of luxury into 2012 and beyond. ...
- Ancestry.com: 'Give The Gift Of Family'
Marketing Daily, Aaron Baar - Tuesday, December 20, 2011
"We asked ourselves, 'How do we stand out in a crowded holid ...
- Stores Shower Procrastinators With Email
Marketing Daily, Sarah Mahoney - Tuesday, December 20, 2011
With extended hours, stores like Macy's and Toys R Us are stayi ...
- 2012: Changed Americans Require Marketing Shifts
Marketing Daily, Karlene Lukovitz - Tuesday, December 20, 2011
Traditional American life-plans and aspirations, family makeup and male/female roles are increasing ...
- Wall Street Calls Rentrak Momentum 'Material,' When Will Madison Avenue?
MediaDailyNews, Joe Mandese - Wednesday, December 21, 2011
An acceleration in the number of TV stations and networks signing ...
- comScore, Nielsen Settle Patent Disupte: Nielsen Acquires $19 Mil In comScore Shares
MediaDailyNews, Joe Mandese - Wednesday, December 21, 2011
Online audience measurement rivals comScore and Nielsen this morning announced a settleme ...
- comScore, Nielsen Settle Patent Suit: Nielsen Acquires $19 Mil In comScore Shares
Online Media Daily, Joe Mandese - Wednesday, December 21, 2011
Online audience measurement rivals comScore and Nielsen this morning announced a settleme ...
- Social Media "Likes" Means Give Me An Exclusive
Research Brief, Jack Loechner - Wednesday, December 21, 2011
According to a new study by The CMO Council, in partnership wi ...
- Buyers Seek Deals With Mobile Devices
Marketing Daily, Karl Greenberg - Monday, December 19, 2011
They may have paid a pretty penny for smartphones, iPhones, tablets a ...
- Consumers Prefer Connected TV Over 3D
Marketing Daily, Aaron Baar - Monday, December 19, 2011
Among those households intending to buy a new TV set, nearly three-quarte ...