- KFC Is Now Competing On Calories
Marketing Daily, Karlene Lukovitz - Wednesday, December 2, 2009
Kentucky Grilled Chicken is a permanent addition to KFC's menu (although prici ...
- Value Means Quality to Restaurants in 2010
Research Brief, Jack Loechner - Thursday, December 3, 2009
According to Mintel Menu Insights, quality menus are in the sights ...
- COO Ralph Alvarez Makes Surprising Exit Plans At McDonald's
Around the Net In Brand Marketing, Thom Forbes - Wednesday, December 2, 2009
McDonald's COO Ralph Alvarez, considered to be the heir apparent to t ...
- Taco Del Mar Franchising Names Andreini CMO
Marketing Daily, - Tuesday, December 1, 2009
Andreini's marketing and business strategy background includes having served as president ...
- Consumers Crave All-Day Breakfast Option
Marketing Daily, Karlene Lukovitz - Tuesday, December 1, 2009
Given that women expressed significantly more interest than men in having breakfa ...
- Jamba Launches Toy Blender
Marketing Daily, - Tuesday, November 24, 2009
The EZ-2 Make! Jamba Juice Smoothie and Ice Pop Maker, specifically design ...
- Hardee's 'Grandpa' Spot Intros Mushroom Thickburger
Marketing Daily, Karlene Lukovitz - Tuesday, November 24, 2009
The spot -- which begins its television run next week but ...
- Quiznos Settles Franchisee Class Action Suits
Marketing Daily, Karlene Lukovitz - Tuesday, November 24, 2009
Quiznos founder Rick Schaden, who returned as CEO last February, and Gr ...
- Arby's Launches Giveaway For $5.01 Combos
Marketing Daily, - Monday, November 23, 2009
Arby's is promoting its new $5.01 Combo Meals through a Facebook-based "Wor ...
- Restaurant Fare To 'Return to Quality' In '10
Marketing Daily, - Friday, November 20, 2009
"Restaurants are redefining 'value' on the menu - moving away from t ...
- Let's Eat: 5 Chains Target Nontraditional Retail
Marketing Daily, Karlene Lukovitz - Thursday, November 19, 2009
The joint strategic development initiative will enable the chains to bundle a ...
- Some Baristas And Customers Put Off By Via Strong-Arming
Around the Net In Brand Marketing, Thom Forbes - Thursday, November 12, 2009
Despite -- or perhaps because of -- its intense internal (pep rallie ...
- Starbucks' Financial Performance Perking Up
Marketing Daily, Karlene Lukovitz - Tuesday, November 10, 2009
The company also announced an agreement with Subway to feature Starbucks' Seattle ...
- Starbucks Co-Brands Coffee With MSNBC's Morning Joe Show
Around the Net In Brand Marketing, Thom Forbes - Tuesday, November 10, 2009
...
- McD's U.S. Sales Dip Slightly, Rise 3.3% Globally
Marketing Daily, Karlene Lukovitz - Monday, November 9, 2009
McDonald's nevertheless continued to outpace the performance of the QSR industry ...
- Quiznos Offers Fans Toasty Ideas For Halloween Garb
Marketing Daily, Aaron Baar - Thursday, October 29, 2009
A dedicated site proclaims itself to be the "best place to fi ...
- T.G.I. Friday's Intros Burgers, Chicken Sandwiches
Marketing Daily, - Wednesday, October 28, 2009
T.G.I. Friday's has introduced two new burgers and two new chicken sandwich ...
- Rising Loyalty Scores Good News For QSRs
Marketing Daily, Karlene Lukovitz - Tuesday, October 27, 2009
This rapid rise appears to have been driven in part by aggressiv ...
- Quiznos Sweepstakes Drives Online, TV Synergy
Marketing Daily, Karlene Lukovitz - Friday, October 23, 2009
The point is to direct attention to the "hot" aspect of t ...
- Pizza Hut Continues Twintern Saga
Marketing Daily, - Thursday, October 22, 2009
Pizza Hut continues to create new consumer involvement opportunities by announcing ne ...
- Starbucks' Via Strikes A Chord With Marketers
Marketing Daily, Kate Newlin - Thursday, October 22, 2009
Here's my take: 1. There's a PowerPoint someplace in Starbucks' headquarters th ...
- Burger King Retail Snack Offerings To Expand In 2010
Marketing Daily, - Tuesday, October 20, 2009
Two more varieties of Burger King-branded salty snacks for retail sale throu ...
- Starbucks' Via: Off Brand But On Target?
Marketing Daily, Karlene Lukovitz - Tuesday, October 20, 2009
Consultant Michael Stone questions the conclusion that next month's launch will hu ...
- Virtual Game Extends Denny's Allnighter Concept
Marketing Daily, - Monday, October 19, 2009
Denny's has created a digital game that encourages the young audience target ...
- Starbucks Responds To Carly Simon, Sonic Youth Accusations
Around the Net In Brand Marketing, Thom Forbes - Thursday, October 15, 2009
...
- Dunkin' Teams With Weather Channel
Marketing Daily, - Wednesday, October 14, 2009
The Weather Channel and Dunkin' Donuts have teamed up on a co-brand ...
- Fuddruckers Launches 'Prime' Burgers
Marketing Daily, - Tuesday, October 13, 2009
Fuddruckers has launched Fudds Prime burgers in its restaurants in Texas a ...
- Still No Joy in Mudville
Research Brief, Jack Loechner - Wednesday, October 14, 2009
According to the results of The Harris Poll online survey between Septemb ...
- Dunkin' Brands Makes Top-Level Marketing Shift
Marketing Daily, Karlene Lukovitz - Friday, October 9, 2009
Dunkin' Brands' Thursday announcement that it is "strengthening" its senior leadership te ...
- Spicy 'Buffalo' Flavors Appeal To Aging Population
Around the Net In Brand Marketing, Thom Forbes - Thursday, October 8, 2009
What do Wendy's, Procter & Gamble, Kraft and Campbell have in commo ...