- Mike's Hard Lemonade 'Zombifies' Customers
Marketing Daily, Tanya Gazdik - Friday, September 30, 2011
The "Keep the Party Screaming" campaign -- conceived and created by AgencyNe ...
- 'X Factor' Music To Social Media
MediaDailyNews, Wayne Friedman - Friday, September 30, 2011
Although Fox's "X Factor" may not be a slam dunk from ...
- USA 'Psych'-ing Up TV Fans With Social Game
Around the Net In Media, Phyllis Fine - Friday, September 30, 2011
USA Network's #Hashtag Killer -- a social game for the show "Psych" ...
- More Social Media Coming To Digital Signage
Digital Outsider, Erik Sass - Friday, September 30, 2011
With more and more people accessing social media sites from mobile device ...
- Adidas Finds Basketball Game Must Go On
Marketing Daily, Aaron Baar - Thursday, September 29, 2011
With the NBA season already delayed (and unlikely to start anytime soo ...
- Neiman Marcus Preps Foursquare Challenge
Marketing Daily, Tanya Gazdik - Thursday, September 29, 2011
Neiman Marcus will hide 15 Nancy Gonzalez clutches (which retail for abo ...
- 'Got Milk?' Goes Peanuts For Halloween
Marketing Daily, Karlene Lukovitz - Thursday, September 29, 2011
A seasonal "Got Milk?" campaign from the national Milk Processors Education Progr ...
- Chrysler's Fiat Brand Ties Into SEMA
Marketing Daily, Karl Greenberg - Thursday, September 29, 2011
Chrysler's Fiat brand is heading to Las Vegas. The division is promoti ...
- TV Programming Gets 'High' On Facebook
MediaDailyNews, Wayne Friedman - Thursday, September 29, 2011
More TV programming is getting into the social TV game by incorporati ...
- The High Cost of Social-Media Monitoring
Online Media Daily, - Friday, September 30, 2011
Money is flooding into the social-media monitoring market. But while the entrepreneu ...
- Forget Klout, Never Mind Kred: It's All About SWA and Karisma
The Social Graf, Erik Sass - Friday, September 30, 2011
Some aspects of social media are like nesting Russian dolls, or ...
- How Social Assists Search
Around the Net in Search Marketing, Laurie Sullivan - Thursday, September 29, 2011
Social helps to identify real-time search trends. Google Trends provides data f ...
- Facebook's Changes Present Opportunities For Brands
Engage:Teens, Reggie Bradford - Thursday, September 29, 2011
Here are a few "best practices" marketers should keep in mind ...
- Eight O'Clock Coffee In Facebook Promo Today
Marketing Daily, - Thursday, September 29, 2011
To encourage the brew-it-yourself movement, Eight O¹Clock Coffee is celebrating National Coff ...
- Email And Social: The Perfect One-Two Punch
Marketing Daily, - Thursday, September 29, 2011
Here are a few easy things small organizations can do to ha ...
- MediaOcean Faces Threat From Across One, Mediabrands Taps Facilitate Digital For 'Digital Workflow'
Online Media Daily, Joe Mandese - Thursday, September 29, 2011
Even as Madison Avenue's big "back-office" media buying and paying processors Donov ...
- Adometry Tools Focus Marketers' Media Spend
Online Media Daily, Laurie Sullivan - Wednesday, September 28, 2011
Optimizing campaigns against flawed metrics has prompted a few companies in t ...
- Parents Key Demo For Social Media Gaming
Online Media Daily, Wayne Friedman - Wednesday, September 28, 2011
When it comes to social media, parents are much more likely ...
- What Search Marketers Should Know About Display Brand Building
SearchBlog, Laurie Sullivan - Thursday, September 29, 2011
Branding strategies have become as diverse as coffee drinks at Starbucks. Tho ...
- Social Media in the Workplace Dogged by Security Concerns
The Social Graf, Erik Sass - Thursday, September 29, 2011
Social media is transitioning from a purely personal leisure activity to pa ...
- Facebook Changes Explained
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, September 28, 2011
Recent changes to Facebook announced at f8 are heading Facebook's strategy futu ...
- Sharing Social Proof 101
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, September 28, 2011
For those living under a rock, social proof in search results ...
- New Survey: Moms, Brands And Twitter
Engage:Moms, Stephanie Azzarone - Wednesday, September 28, 2011
How are moms using Twitter? Earlier this month, we asked that questi ...
- TV, Social Media Promote Each Other
Online Media Daily, Andy Wasef - Wednesday, September 28, 2011
This is the year for "social" television. It has been clear f ...
- Social Media Marketers Put Premium On WOM Reviews
Online Media Daily, Gavin O'Malley - Tuesday, September 27, 2011
It turns out that social media marketers value certain types of user-generat ...
- Gamers: More Social, Receptive To Ads
Online Media Daily, Laurie Sullivan - Wednesday, September 28, 2011
Ads tied to games in social media sites have become more influenti ...
- The Contradiction Of Google And Facebook
Online Spin, Cory Treffiletti - Wednesday, September 28, 2011
For the last three years I've listened to the debate about wheth ...
- Google+ Membership Skyrockets, Adds Privacy Setting
SearchBlog, Laurie Sullivan - Wednesday, September 28, 2011
Google has opened the doors to Google+, allowing anyone to fill o ...
- Spotify And Facebook: An Example Of When It Should Be OK Not to Share
Social Media Insider, Catharine P. Taylor - Wednesday, September 28, 2011
It is a sign of the times, I suppose, that within t ...
- Search Still Leads Social
The Social Graf, Erik Sass - Wednesday, September 28, 2011
By all accounts we are well into the social media era: Facebo ...