- Century 21 Can Even Handle 'Haunted' Houses
Marketing Daily, Tanya Gazdik - Thursday, October 31, 2013
"Our goal with this activation is to have some fun around Hallowe ...
- How UNC Brought Healthcare Tips To Facebook
Around the Net in Search Marketing, Laurie Sullivan - Thursday, October 31, 2013
Courtney Eckerle tells us how UNC Health Care, a large integrated health ca ...
- Denny's Native Campaign Yields High Engagement
Marketing Daily, Karlene Lukovitz - Wednesday, October 30, 2013
The "Build Your Own Pancakes Challenge" employed videos and trivia to dri ...
- Kia Brings Back Blake As Optima Superhero
Marketing Daily, Karl Greenberg - Wednesday, October 30, 2013
The first ad, in 60- and 30-second versions, acts like a '70s-sty ...
- Who Cares If Facebook Becomes A Teenage Wasteland?
Social Media Insider, Catharine P. Taylor - Thursday, October 31, 2013
So last night, minutes after the Boston Red Sox had handily defeat ...
- College Students Creating New Social Nets
The Social Graf, Erik Sass - Thursday, October 31, 2013
College is a time for experimentation, they say, and that applies ...
- Can Pushing "Pins" Make Pinterest Rich?
Around the Net In Online Marketing, Gavin O'Malley - Wednesday, October 30, 2013
Breaking into the recommendation business, Pinterest will now push “related pins” ...
- Google Takes TV To Japan
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, October 30, 2013
Google brings TV shows to Japan, but those who want to vi ...
- UM Incubator Hatches Pixlee
MAD, Steve McClellan - Wednesday, October 30, 2013
The new platform, which just received $1.5 million in seed funding, curat ...
- Luck Of The Irish In New Honda Campaign
Marketing Daily, Karl Greenberg - Tuesday, October 29, 2013
American Honda Motor is out of the carport with a new bra ...
- Glenlivet Events Reward, Create New Brand Loyalists
Marketing Daily, Karlene Lukovitz - Tuesday, October 29, 2013
The Glenlivet is hosting a series of 45 upscale "learning experience" even ...
- Klout Score Becomes Trigger For Twitter Tweets In Broadcast Television, Paid Media
Online Media Daily, Laurie Sullivan - Wednesday, October 30, 2013
Mass Relevance and Klout have formed a partnership allowing broadcast networks ...
- Big Brands Lag on YouTube
The Social Graf, Erik Sass - Wednesday, October 30, 2013
Advertisers have long recognized the value of video, with its combination ...
- Disney Trumps TV Rivals In Social Reach
Around the Net In Media, Phyllis Fine - Tuesday, October 29, 2013
Disney's TV networks are solidly beating their rivals when it comes ...
- U.S. Potato Board Partners With Hungry Girl
Marketing Daily, Karlene Lukovitz - Monday, October 28, 2013
Lisa Lillien -- who has frequently expressed her love of potatoes ...
- Nielsen Incorporates Twitter; What's Next?
Marketing: Entertainment, Ranvir Gujral - Tuesday, October 29, 2013
Nielsen recently announced their latest product, Twitter TV Ratings, as a w ...
- Brands Slow To Embrace Video On Instagram
Raw, Mark Walsh - Tuesday, October 29, 2013
As Instagram begins to
rollout photo and video advertising, a ...
- Pediatrics Guidelines Focus on Screens, Not Social Media
The Social Graf, Erik Sass - Tuesday, October 29, 2013
With typical self-involvement, the media is buzzing about media -- specifically, t ...
- What Do Nielsen's Twitter TV Ratings Tell Us About Certain Shows?
TVBlog, Ed Martin - Tuesday, October 29, 2013
Who can really say whether Twitter activity tied to a specific progr ...
- Toyota Puts Camry On A Roller Coaster
Marketing Daily, Karl Greenberg - Friday, October 25, 2013
Toyota has turned a test drive into a thrill ride, with consume ...
- Fort Lauderdale, JetBlue Target Cold New Yorkers
Marketing Daily, Tanya Gazdik - Sunday, October 27, 2013
Fort Lauderdale is partnering with JetBlue in a campaign targeting cold N ...
- Association Of Surfing Professionals Hangs Ten
Marketing Daily, Karl Greenberg - Friday, October 25, 2013
The Association of Surfing Professionals will begin riding bigger waves next yea ...
- Social Media Treat Without The Tricks
Marketing: Travel, Ryan Bifulco - Monday, October 28, 2013
Even though I used to enjoy a little "Mischief Night" when ...
- Cracking The Code On Paid Social Video -- Or Not
Social Media Insider, Catharine P. Taylor - Monday, October 28, 2013
Even the geekiest among us don't spend much time thinking about soci ...
- Facebook Can Deduce Romantic Connections
The Social Graf, Erik Sass - Monday, October 28, 2013
Facebook: is there anything it can't snoop? If anyone needs additional pro ...
- Target Introducing Digitally Driven Holiday Campaign
Marketing Daily, Sarah Mahoney - Thursday, October 24, 2013
The hashtag-driven campaign theme is #MyKindOfHoliday, and in addition to TV, t ...
- Younger Demos Dislike Social Media Displays On TV
MediaDailyNews, Wayne Friedman - Thursday, October 24, 2013
Social media and TV programming continue to develop strong bonds among you ...
- Oh, Those Awesome Facebook Video Ads!
Mediapsssst, Richard Whitman - Friday, October 25, 2013
They don't exist, you say? Of course they do, just ask t ...
- HootSuite Names Sorge GM, EMEA
Online Media Daily, Fern Siegel - Thursday, October 24, 2013
HootSuite, a social relationship management platform, named Jean-Benoit Sorge as General Manag ...
- Instagram Offers Sneak Peek At Ads
Online Media Daily, Mark Walsh - Thursday, October 24, 2013
Instagram offered more information about the advertising it recently announced for t ...