- Dick Colliver Joins Automotive Broadcasting Network
Marketing Daily, - Friday, May 29, 2009
Former Honda Motor America executive Richard Colliver has joined The Automotive Broadcasti ...
- Advertisers Aren't Ready, Sellers Hope For Early June Market
MediaDailyNews, Wayne Friedman - Saturday, May 30, 2009
The start of the TV upfront market may begin by week's e ...
- Network Prime-Time Ad Prices Drop 3.7%, Rate Of Decline Begins To Ebb
MediaDailyNews, Wayne Friedman, Joe Mandese - Friday, May 29, 2009
The average cost per 30-second prime-time network TV commercial fell 3.7% ...
- Too Much Reality May Hurt 'Jon & Kate'
Around the Net In Media, Joan Voight - Friday, May 29, 2009
Out-rating every network program on Monday, "Jon & Kate Plus Eight" ...
- More Households Cut the Cord on Cable
Around the Net In Media, Joan Voight - Friday, May 29, 2009
More people are joining the ranks of "cord cutters" by forgoing cab ...
- TiVo: Records $4 Million Loss In 1Q
MediaDailyNews, Wayne Friedman - Thursday, May 28, 2009
Lower subscriptions versus a year ago took a toll on TiVo ...
- Time Warner Divorces AOL, Corporate 'Synergy' Now Passe
TV Watch, Wayne Friedman - Friday, May 29, 2009
The biggest merger, and disaster, in corporate history -- the $150 billion-pl ...
- BBC To Launch U.S. Kids' Channel
Around the Net In Media, Joan Voight - Thursday, May 28, 2009
BBC Worldwide has moved a step closer to fulfilling its ambition ...
- TargetCast Ups 2 Execs
MediaDailyNews, - Wednesday, May 27, 2009
Gary Carr, who manages broadcast operations at TargetCast tcm, has been promot ...
- Getting A Signal From Mobile Video
Mobile Insider, Steve Smith - Thursday, May 28, 2009
We often say that mobile media in 2009 is where the W ...
- Nielsen Finds 'Cord-Cutting' Is Real, But Cuts Both Ways: Online Video Churns Almost As Much As TV
Online Media Daily, Joe Mandese - Thursday, May 28, 2009
In a finding that appears to defy some conventional industry thinking, n ...
- The Numbers Don't Lie: TV Program Loyalty Has Changed
Online Spin, Dave Morgan - Thursday, May 28, 2009
For the past three months we have had a team of da ...
- TV Images In Tough Economic Times Feature Low-Rent Disguises
TV Watch, Wayne Friedman - Thursday, May 28, 2009
Times are tough these days; even bank robbers are cutting back. O ...
- Slam Dunk: NBA Finals Boost Ratings
MediaDailyNews, Wayne Friedman - Tuesday, May 26, 2009
Big name NBA talent -- and closely fought games -- have boost ...
- Nielsen: Only 2.7% Of TV Households 'Completely Unready' For Digital
MediaDailyNews, Joe Mandese - Wednesday, May 27, 2009
With a couple of weeks left before the U.S. broadcast industry shu ...
- TV Advertisers' Need For More 'Oprah Effects'
TV Watch, Wayne Friedman - Wednesday, May 27, 2009
Every TV marketer wants their own "Oprah effect." More than engagement, t ...
- TVGuide.com Inks Deal With A&E, Alters Venerable Logo For 'Tattoo' Site Takeover
Online Media Daily, Joe Mandese - Tuesday, May 26, 2009
One of the most storied brands in the history of media, ...
- The Collaborative Alliance
TV Board, Mitch Oscar - Tuesday, May 26, 2009
On June 2nd in New York City at The Helen Mills Theate ...
- TV Ratings Erosion: Sports Metaphors Fit Bill
TV Watch, Wayne Friedman - Tuesday, May 26, 2009
Network TV erosion is like an overused sports metaphor, say for LeBr ...
- U-Store-It Launches TV And Radio Advertising
Around the Net In Brand Marketing, - Friday, May 22, 2009
...
- Boost Mobile Adds Star Power To 'Unwronged'
Marketing Daily, Aaron Baar - Thursday, May 21, 2009
IndyCar driver Danica Patrick will appear in two commercials, with the fir ...
- Upfront Critique: CBS
MediaDailyNews, Don Seaman - Thursday, May 21, 2009
At every upfront, CBS tries sooooo hard to be hip. This yea ...
- Comcast: Connecticut 'Police Blotter' Hopes To Close Cold Cases
MediaDailyNews, David Goetzl - Thursday, May 21, 2009
Comcast is bringing its public-service, law-and-order VOD offering to New England f ...
- 'Idol' Finale Falls From Pedestal, But Retains Crown
MediaDailyNews, Wayne Friedman - Thursday, May 21, 2009
The "American Idol" finale may have dipped 14% from a year ag ...
- Nielsen Brings Clarity To High Def: Depends On The Def-inition
MediaDailyNews, Joe Mandese - Friday, May 22, 2009
Thanks in large part to America's conversion to digital broadcast spectrum ne ...
- Upfront Critique: CW
TV Board, Don Seaman - Friday, May 22, 2009
Well, we've finally reached the end of Upfront Week, and CW ...
- Election Results In: Reality TV Stuffs The Ballot Box
TV Watch, Wayne Friedman - Friday, May 22, 2009
Two surprising finishes on "American Idol" and "Dancing with the Stars"? There ...
- NBC Went To Oprah Before Leno for Prime Time
Around the Net In Media, Joan Voight - Thursday, May 21, 2009
NBC offered its 8 p.m. timeslot to Oprah Winfrey before deciding ...
- Industry Group Launches Pro-Wind Effort
Marketing Daily, Karl Greenberg - Wednesday, May 20, 2009
To back the argument that passing the Climate Bill would create job ...
- Upfront Critique: Turner
MediaDailyNews, Don Seaman - Thursday, May 21, 2009
Turner joined the melee of Upfront Week Wednesday morning with a messa ...