Tag results for "uk" for September 2015
- YouTube Offers New 'Showroom' Ad UnitsYouTube has unveiled a raft of new updates to its advertising too ...
- McDonald's Moves From Cows To Chickens In Its Myth-Busting CampaignMcDonald's is continuing to invest heavily in dispelling myths over the quali ...
- Outsmart Relaunch Is The Start Of A Long Outdoor JourneyOutsmart's long-term goal should be to become the industry-leading trade body ...
- UK Consumer Confidence Takes A DipWeak Eurozone growth and the potential effects of the migrant crisis ha ...
- Amazon Extends Prime Grocery Delivery Service - Should British Supermarkets Be Afraid?With Amazon expanding its online grocery service to include chilled and froz ...
- Mobile To Overtake TV Next Year, eMarketer PredictsMobile ad spend is expected to increase by 45% this year ...
- Programmatic Explained In A Short Video The Drum has teamed with the Trade Desk for a series ...
- Brands Drawn To Creative ProgrammaticBelieve it or not, one hundred variations of the same ad a ...
- Have Guidelines Arrived Just In Time To Save Native?Just as confidence in native advertising dips, along comes a set ...
- Hart Named CRO, Hearst Magazines InternationalAndy Hart has been named senior vice president and chief revenue offic ...
- Aldi Move In To eCommerce Brings Risks And RewardsAldi is launching an ecommerce operation as it sells products online f ...
- Native Suffers A Massive Drop In Trust In BritainThirteen of the 14 most trusted forms of advertising have seen ...
- UK Companies Fail To Rise Above 'OK' Customer ServiceNo company in the UK, France or Germany delivers an excellent custom ...
- Only One In Four Top Adland Positions Held By WomenJust a quarter of those working in senior management roles in advertisi ...
- Manning Gottlieb OMD Promotes MD Tim Pearson To Chief ExecManning Gottlieb OMD has promoted its managing director Tim Pearson to chi ...
- Mondelez Claims Early Success Means Facebook Will Lead Its eCommerce DriveJust months after announcing its e-commerce Facebook tie-up, Mondelez International is alrea ...
- Public Consultation Due On 'Junk Food' Advertising To ChildrenThe body responsible for setting UK advertising rules is to launch ...
- ISBA Director Believes Programmatic Not Being Embraced For Advertisers' BenefitWhen I have examined some of the pushback I've had about ...
- Programmatic's Shift To Branding Is A Challenge For Marketers, Says QuantcastResearch conducted earlier this year by WBR revealed that 92% of markete ...
- Native Needs Fixing, Fast - Or Ad Blockers Will PrevailNative is still one of the most trusted channels -- but tru ...
- Magna Global: Programmatic Ad Spend Will Reach $37 Billion By 2019According to Magna Global's just issued report, programmatic ad spend will accou ...
- Brands Lining Up To Take Apple's Cool CrownThe lukewarm reception from critics and fans to this year's Apple Wat ...
- BBC To Launch IPlayer For ChildrenThe BBC is looking to launch an iPlayer dedicated solely to childre ...
- Lloyds Bank Picks Adam & Eve/DDB For Creative AccountLloyds Bank has appointed Adam & Eve/DDB to its creative account, endi ...
- BBC Radio London Name Reappears After 27 YearsThe BBC's local radio station for London is to ditch more th ...
- Facebook Launches New Mobile Ad Tools For TV AdvertisersFacebook has launched a number of new ways to buy ad spa ...
- Mobile Playing The Lead Role In Nike's ECommerce DriveNike says its attempts to create a premium experience online are payi ...
- Picturehouse Cinemas Appoints McCann London To Creative AccountPicturehouse Cinemas, which ran the pitch itself, was looking for an agen ...
- Johnston Press Chief Exec Claims Local Paper And BBC Deal Can Be StruckHighfield represents fellow regional newspaper publishers who believe the BBC is tryi ...
- The Problem Of Measuring Programmatic Video SuccessAccording to eMarketer, nearly 70% of UK and US marketers have mov ...
