- IAB Releases LEAN Roadmap
Around the Net in Search Marketing, Laurie Sullivan - Friday, April 29, 2016
Taking a queue from lean manufacturing principals, the Interactive Advertising Bureau h ...
- Priceline CEO Out After Violating Code Of Conduct
Around the Net In Media, Gavin O'Malley - Thursday, April 28, 2016
Priceline Group Chief Executive Officer Darren Huston is resigning after an investigati ...
- Grey Canada Offers Americans A Way Out With 'The Trump Clause'
Mediapsssst, Richard Whitman - Wednesday, April 27, 2016
Many Americans are seriously considering fleeing to Canada if Donald Trump becom ...
- NEW! MC Hammer Does A 'Juicy Raindance' For Starburst
Out to Launch, Amy Corr - Wednesday, April 27, 2016
MC Hammer has resurrected his hammer pants as part of Starburst's "Unexplainab ...
- Tennessee Campaign Uses Data, Video Clips To Personalize Real-Time Ads
MediaDailyNews, Laurie Sullivan - Tuesday, April 26, 2016
The Tennessee Department of Tourist Development worked with global marketing agency V ...
- Ally Launches 'New Car Smell' Campaign
Out to Launch, Amy Corr - Wednesday, April 27, 2016
Who doesn't love the smell of a new car? Ally, an au ...
- Need Help Picking A Presidential Candidate? Try VoterGuru.
Out to Launch, Amy Corr - Wednesday, April 27, 2016
For those of you still undecided on a presidential candidate, check o ...
- Newsweek Taps Li As Managing Editor
Publishers Daily, Sara Guaglione - Monday, April 25, 2016
Ken Li Li said his top priorities as managing editor will ...
- Medium Raises $50M, Morphs Into Publishing Platform
Publishers Daily, Sara Guaglione - Friday, April 22, 2016
Medium seems to be undergoing a transformation from blogging platform to publishi ...
- LittleThings Adds Direct Sales Team
Mobile Marketing Daily, Ben Frederick - Thursday, April 21, 2016
LittleThings might not be a household name right now, but they've stealthi ...
- Swiftype CEO Posits How Publishers Can Best Use Technology
Publishers Daily, Sara Guaglione - Thursday, April 21, 2016
Riley, the CEO and cofounder of Swiftype, says publishers can use the ...
- Literally Media Buys Cheezburger To Reach Millennials
Publishers Daily, Sara Guaglione - Thursday, April 21, 2016
The infamous meme blog Cheezburger has been sold to Literally Media, ...
- Report: Companies Will Spend $65 Billion On SEO In 2016
SearchBlog, Laurie Sullivan - Thursday, April 21, 2016
Businesses in 2016 will spend an estimated $613 billion for digital marketi ...
- 'Break-Free Advertising' Initiative Is Centerpiece Of Crackle's Upfront Push
Television News Daily, Adam Buckman - Wednesday, April 20, 2016
Under Crackle's break-free advertising plan, viewers will see only five spots p ...
- Verizon, Hearst Team To Acquire Complex Media
Publishers Daily, Sara Guaglione - Tuesday, April 19, 2016
Verizon and Hearst announced Monday that they will jointly acquire Complex Medi ...
- AOL Acquires RYOT For VR, Will Work With 'HuffPo'
The Daily Blog, Erik Sass - Wednesday, April 20, 2016
AOL announced the acquisition of RYOT Corp., which specializes in immersive medi ...
- 1-800-Flowers Finds Love On IBM Cloud, Talks Bots For Service Center
Search & Performance Marketing Daily, Laurie Sullivan - Friday, April 15, 2016
Arnie Leap, 1-800-Flowers CIO, talks like a CMO. He understands the importan ...
- U By Kotex, Poise Partner With 'HelloFlo'
Marketing Daily, Tanya Gazdik - Thursday, April 14, 2016
"Humor helps normalize the conversation and helps the brand engage with consumer ...
- Scripps Acquires Digital Humor Site Cracked
Publishers Daily, Sara Guaglione - Wednesday, April 13, 2016
The E.W. Scripps Company has bought Cracked, a digital humor brand kno ...
- Travel Oregon Taps 'The Onion' For Native Ads
The Daily Blog, Erik Sass - Thursday, April 14, 2016
Oregon's tourism agency is taking a lesson from the satirists and embraci ...
- Pure Michigan Campaign Highlights Detroit Comeback
Marketing Daily, Tanya Gazdik - Monday, April 11, 2016
"Inspiring shots throughout the city show the city's energy and the multitu ...
- Pitchfork Media Moves To 1 World Trade Center
Publishers Daily, Sara Guaglione - Monday, April 11, 2016
Last fall, the online music magazine was purchased by Cond Nast, abo ...
- 'Vice,' 'NatGeo' Lead Webby Award Nominations
Publishers Daily, Sara Guaglione - Wednesday, April 6, 2016
Both traditional and digital publishers made an impression on the Academy, wi ...
- Newspaper Org Warns Brave: Ad Block In Browser Is Illegal
The Daily Blog, Erik Sass - Thursday, April 7, 2016
Brave Software proposed a new business model that would include blocking publishe ...
- Etsy Adds Web Site Building Tool To Toolbox
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, April 6, 2016
Etsy has added a new tool to its toolbox helping merchants bui ...
- 12 Online Sites Migrate To Medium
Publishers Daily, Sara Guaglione - Tuesday, April 5, 2016
Starting today, more than a dozen independent sites are migrating to publishi ...
- Keurig Green Mountain's First Addressable TV Campaign Runs Cross-Platform
MediaDailyNews, Laurie Sullivan - Monday, April 4, 2016
Keurig Green Mountain asks "What if" in its latest multichannel campaign, t ...
- NBCU, Vox Media Start Concert Ad-Selling Platform
MediaDailyNews, Wayne Friedman - Monday, April 4, 2016
Following up on its deal for digital content group Vox Media, NBCUnivers ...
- 'The Huffington Post,' Unilever Launch Parent-Child Video Series
Publishers Daily, Sara Guaglione - Monday, April 4, 2016
"Talk To Me" hopes to start a movement around authentic parent-child conversation ...
- 'The Atlantic,' Univision Digital Debut CityLab Latino
Publishers Daily, Sara Guaglione - Tuesday, April 5, 2016
The Web site features original stories in Spanish, as well as translat ...