- La-Z-Boy Back With Brooke
Marketing Daily, Karl Greenberg - Friday, August 24, 2012
La-Z-Boy is back with Brooke Shields as part of its effort ...
- New Akin Ad Apologizes For Offensive Rape Remark
MediaDailyNews, Steve McClellan - Tuesday, August 21, 2012
Rep. Todd Akin released a new TV ad today apologizing for h ...
- Louisville Slugger Throws Change-up In Women's Marketing
Marketing Daily, Sarah Mahoney - Saturday, August 18, 2012
While Louisville Slugger has somewhere between 50 and 60% of the Maj ...
- Calvin Klein Shifts To Digital For Bra Launch
Marketing Daily, Sarah Mahoney - Wednesday, August 15, 2012
The black-and-white video, shot by Steven Klein, is expected to get 5 ...
- Late-Night NickMom Debuts In October
MediaDailyNews, Wayne Friedman - Wednesday, August 15, 2012
Looking for late-night TV moms? Starting October 1, four-hour, late-night TV programmi ...
- NFL Launches Women's Apparel Campaign
Marketing Daily, Karl Greenberg - Tuesday, August 14, 2012
The league is launching its biggest marketing campaign to date about i ...
- Helen Gurley Brown, 90, Marketer Of That 'Cosmo Girl'
Marketing Daily - Top of the News, Thom Forbes - Tuesday, August 14, 2012
Helen Gurley Brown, who rose from the secretarial ranks to become ...
- The Whole Story: Moms, Radio And Recency
MediaDailyNews, Mike Bloxham - Thursday, August 9, 2012
Whether talking and chatting with others, commuting, eating, working or doing housewor ...
- From Altar To Toilet, UK Ladies Shop Online
Around the Net In OMD Europe, Nina Lentini - Sunday, August 5, 2012
The study by online retailer Very.co.uk showed increased usage of smartphones a ...
- BlogHer: More Than 'Mommy Bloggers'
Marketing Daily, Laurie Petersen - Monday, August 6, 2012
BlogHer conventions are not a cheap ticket, and this year's was ...